{
  "docId": "019de518-ef53-71f6-b023-29cac25e4ffa",
  "docSlug": "93655cead5dff1dd5af39e9e1a16c83f",
  "documentTitle": "Shopify | Investor Presentation Deck | 53 slides",
  "authorId": "shopify",
  "authorName": "Shopify",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2025-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 15,
  "pageCount": 53,
  "prevPage": 14,
  "nextPage": 16,
  "slideType": "solution",
  "function": "present_solution",
  "density": "overcrowded",
  "nDataPoints": 5,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de518-ef53-71f6-b023-29cac25e4ffa/15",
  "deckHref": "/decks/019de518-ef53-71f6-b023-29cac25e4ffa",
  "deckJsonHref": "/decks/019de518-ef53-71f6-b023-29cac25e4ffa.json",
  "deckAnchorHref": "/decks/019de518-ef53-71f6-b023-29cac25e4ffa#slide-15",
  "components": [
    {
      "bbox": {
        "h": 0.05,
        "w": 0.17,
        "x": 0.05,
        "y": 0.26
      },
      "kind": "image",
      "text": "shop Pay",
      "attrs": {},
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2ef4298c-7c6f-4877-b6a9-073e0bbe3b12",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.77,
        "w": 0.23,
        "x": 0.38,
        "y": 0.08
      },
      "kind": "image",
      "text": "mattie Q Mattie Solo Shadow $30.00 Pay in 4 interest-free installments for orders over $50 with shop Pay Learn more Quantity 1 + ADD TO CART BUY WITH Shop Pay",
      "attrs": {},
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bf9a3109-e94a-43be-b5ce-87b03a2888d9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.32,
        "x": 0.63,
        "y": 0.26
      },
      "kind": "metric",
      "text": "Hundreds of Millions",
      "attrs": {},
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "03b054e7-6c52-4cd6-9968-ec7509e08950",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.15,
        "x": 0.63,
        "y": 0.46
      },
      "kind": "metric",
      "text": "$202B",
      "attrs": {},
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "72811bac-2467-40d3-a6a5-2e8ce71a1d07",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.12,
        "x": 0.79,
        "y": 0.64
      },
      "kind": "metric",
      "text": "$75B",
      "attrs": {},
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b2ee6114-2086-4380-a203-44632cc4fc12",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.12,
        "x": 0.63,
        "y": 0.64
      },
      "kind": "metric",
      "text": "$27B",
      "attrs": {},
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f664a4b2-f503-4b2d-9e01-38ab4c997d85",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.16,
        "x": 0.79,
        "y": 0.46
      },
      "kind": "paragraph",
      "text": "cumulative GMV* since launch in 2017",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7f7e86fe-42a4-4e2c-89dc-f1a213dc85c1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.29,
        "x": 0.63,
        "y": 0.31
      },
      "kind": "paragraph",
      "text": "buyers opted-in to Shop Pay",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d410d375-f149-4011-884f-dfad811144cc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.13,
        "x": 0.63,
        "y": 0.69
      },
      "kind": "paragraph",
      "text": "GMV in Q4 2024 ↑+50% YoY",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e68b2b53-498f-4051-b84b-6d1a5398a267",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.16,
        "w": 0.31,
        "x": 0.05,
        "y": 0.35
      },
      "kind": "title",
      "text": "Unlocking opportunities that are only possible on Shopify",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "de0fcf4e-a558-4921-b7e2-923b0c26b220",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "99d8b351-9132-4d73-850d-4a3790cb6eea",
      "evidence": "The slide presents data and statistics related to Shopify's ecosystem and user base, indicating a focus on defining the audience.",
      "confidence": 0.7
    },
    {
      "name": "Big Idea Formula",
      "slug": "big-idea-formula",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "662bca53-05c4-421a-b7f9-fc64798c8bbc",
      "evidence": "The slide presents a key message 'Unlocking opportunities that are only possible on Shopify' which could be part of a big idea formula.",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 18,
      "from": 14,
      "beatId": "8e2433f2-3d25-4989-ab6f-80c9419f9d4f",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Evidence",
      "beatSlug": "evidence",
      "evidence": "The deck provides evidence of Shopify's traction and growth",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}