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  "documentTitle": "Freshpet | Results Presentation Deck | 37 slides",
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  "authorName": "Freshpet",
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  "presentationDate": "2025-02-01 00:00:00",
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      "kind": "list",
      "text": "Strong, consistent net sales growth\nVolume-based growth of 26% in fiscal year 2024\nHousehold penetration growth of 17% and heaviest users growing even faster\nMedia spend continuing to drive household penetration at favorable costs",
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      "text": "740 basis point improvement across quality, input, and logistics costs in FY 2024 and exceeded previously provided 2027 targets\nReducing turnover and skilled production workforce were instrumental in creating sustainable operating leverage",
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      "text": "Expanding capacity on-budget and on-time while improving margins\nStrong fill rates (99%+ in Q4 2024) demonstrate effectiveness of disciplined growth strategy",
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      "kind": "paragraph",
      "text": "Strength of the Freshpet growth model",
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      "kind": "paragraph",
      "text": "Operating discipline to balance capacity and demand at a high growth rate",
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      "kind": "source-note",
      "text": "Source: Internal data; Numerator Panel data for the 52-week periods ending 12/31/24",
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      "text": "Strong performance driven by key fundamentals:",
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