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  "documentTitle": "Affirm | Results Presentation Deck | 52 slides",
  "authorId": "affirm",
  "authorName": "Affirm",
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  "presentationDate": "2025-02-01 00:00:00",
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      "text": "Direct-to-Consumer GMV (1, 2) $845 million Affirm Card GMV +113% Growth FY Q2'23 - Q2'25 Affirm Marketplace ($M) Affirm Card ($M)",
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      "text": "Affirm Card Active Consumers (3) 1.7 million Affirm Card Active Consumers +136% Growth FY Q2'23 - Q2'25",
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      "text": "Notes: 1. Affirm Marketplace GMV is based on transactions initiated by Affirm through mobile app and website channels. 2. Affirm Card GMV includes transactions initiated by consumers via Affirm Card rather than through an Affirm direct integration checkout flow which may be initiated either via the Affirm app or via a physical card. 3. Affirm Card Active Consumer defined as a consumer who engages in at least one Affirm Card transaction on our platform during the 12 months prior to the measurement date, presented as of the end of the period. 4. Metrics are unaudited.",
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      "kind": "title",
      "text": "Affirm Direct-to-Consumer Business Highlights",
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