{
  "docId": "019de518-cfc0-76ce-bbfb-fcee615ba533",
  "docSlug": "f43cb618a6b7c7eb189a409b01488447",
  "documentTitle": "Braze | Investor Presentation Deck | 28 slides",
  "authorId": "braze",
  "authorName": "Braze",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-12-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 3,
  "pageCount": 28,
  "prevPage": 2,
  "nextPage": 4,
  "slideType": "thesis_headline",
  "function": "inspire_vision",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de518-cfc0-76ce-bbfb-fcee615ba533/3",
  "deckHref": "/decks/019de518-cfc0-76ce-bbfb-fcee615ba533",
  "deckJsonHref": "/decks/019de518-cfc0-76ce-bbfb-fcee615ba533.json",
  "deckAnchorHref": "/decks/019de518-cfc0-76ce-bbfb-fcee615ba533#slide-3",
  "components": [
    {
      "bbox": {
        "h": 0.04,
        "w": 0.102,
        "x": 0.449,
        "y": 0.83
      },
      "kind": "image",
      "text": "braze",
      "attrs": {},
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "64379538-d711-421d-88a2-b9c3f5d3ae1c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.44,
        "w": 0.65,
        "x": 0.176,
        "y": 0.202
      },
      "kind": "title",
      "text": "With Braze, brands can continually imagine, create and evolve their customer engagement strategies to build stronger businesses",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ddf186c2-9547-4a12-8d8f-c1c165a1f6fa",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 3,
      "from": 3,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "b64d5888-d653-4d7d-8373-dfc5b0305767",
      "evidence": "The thesis headline on page 3 sets the tone for the presentation",
      "position": 0,
      "objective": "Why Braze matters",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}