{
  "docId": "019de518-bdce-70aa-baa3-effb426b4a28",
  "docSlug": "022f6693c2fe04f7450a78e15ebef95b",
  "documentTitle": "Klaviyo | Results Presentation Deck | 36 slides",
  "authorId": "klaviyo",
  "authorName": "Klaviyo",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 12,
  "pageCount": 36,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "propose_solution",
  "function": "propose_solution",
  "density": "overcrowded",
  "nDataPoints": 10,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de518-bdce-70aa-baa3-effb426b4a28/12",
  "deckHref": "/decks/019de518-bdce-70aa-baa3-effb426b4a28",
  "deckJsonHref": "/decks/019de518-bdce-70aa-baa3-effb426b4a28.json",
  "deckAnchorHref": "/decks/019de518-bdce-70aa-baa3-effb426b4a28#slide-12",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.23,
        "x": 0.719,
        "y": 0.63
      },
      "kind": "image",
      "text": "SMS and Push notification examples",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "71559768-5f40-4d53-802d-78a731d47db0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.29,
        "w": 0.23,
        "x": 0.719,
        "y": 0.289
      },
      "kind": "image",
      "text": "Email interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "90859794-5913-440e-8dce-871abc9c037c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.329,
        "w": 0.23,
        "x": 0.384,
        "y": 0.289
      },
      "kind": "image",
      "text": "Summer sales email interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a8a2867e-c5ff-4e05-99a6-6a12b2a50ef5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.19,
        "w": 0.25,
        "x": 0.406,
        "y": 0.678
      },
      "kind": "list",
      "text": "One-click customizable templates\nGenerative AI for content creation\nDeveloper tools to rapidly build automations\nSimple and intuitive user interface",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d431ef59-2647-46a3-a206-43206a7cfa9b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.19,
        "w": 0.25,
        "x": 0.07,
        "y": 0.678
      },
      "kind": "list",
      "text": "KAV = revenue generated for our customers as a result of messages sent through our platform\nClearly measurable ROI through integrations with eCommerce platforms\nFast time-to-value",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e5acc075-0971-4408-9b78-9d53b68eb338",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.23,
        "x": 0.384,
        "y": 0.187
      },
      "kind": "paragraph",
      "text": "Easy-to-use regardless of technical skill level",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0618b4a6-846a-4e3d-bf05-1069944cf8b2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.27,
        "x": 0.048,
        "y": 0.187
      },
      "kind": "paragraph",
      "text": "Rapid implementation with clear attributable value to drive high ROI",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c73a8e42-f5ed-45bb-bfb5-4502e6ff7f9b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.23,
        "x": 0.719,
        "y": 0.187
      },
      "kind": "paragraph",
      "text": "Coordinated engagement across channels",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d3593a63-b294-42bc-9bd0-7bbd107c7e0a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.01,
        "w": 0.29,
        "x": 0.06,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "See Appendix for definition of Klaviyo Attributed Value (KAV).",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cb4d1c5f-ccfc-41d6-a37a-161b183129fe",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.276,
        "w": 0.269,
        "x": 0.048,
        "y": 0.302
      },
      "kind": "table",
      "text": "Conversion metric performance\n$123,456.78 Total revenue\n3% vs. previous 7 days\n$90,123.45 Attributed revenue (70.0% of total)\n5% vs. previous 7 days\nAttributed revenue breakdown\nPer recipient $12.34\nFlows $57,541.57 63.9%\nCampaigns $32,581.88 36.1%\nEmail $79,555.56 88.3%\nPush $2,441.91 2.7%\nSMS $8,125.98 9.0%",
      "attrs": null,
      "subkind": "kpi",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a46389cb-7e7d-437f-8e76-28d33c4bf7e2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.904,
        "x": 0.048,
        "y": 0.08
      },
      "kind": "title",
      "text": "Ease of use allows businesses to put all their data to work",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2da043ea-dc1e-4ad4-8476-a1596cb35dca",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}