{
  "docId": "019de518-883b-766e-8ce3-f92ea09ba09d",
  "docSlug": "89cfbb273332c6fe35bceeac31fe3635",
  "documentTitle": "MoneyLion | Investor Presentation Deck | 40 slides",
  "authorId": "moneylion",
  "authorName": "MoneyLion",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-09-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 25,
  "pageCount": 40,
  "prevPage": 24,
  "nextPage": 26,
  "slideType": "business_model",
  "function": "present_framework",
  "density": "dense",
  "nDataPoints": 4,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de518-883b-766e-8ce3-f92ea09ba09d/25",
  "deckHref": "/decks/019de518-883b-766e-8ce3-f92ea09ba09d",
  "deckJsonHref": "/decks/019de518-883b-766e-8ce3-f92ea09ba09d.json",
  "deckAnchorHref": "/decks/019de518-883b-766e-8ce3-f92ea09ba09d#slide-25",
  "components": [
    {
      "bbox": {
        "h": 0.02,
        "w": 0.12,
        "x": 0.05,
        "y": 0.93
      },
      "kind": "image",
      "text": "MoneyLion",
      "attrs": {},
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "63ae388b-3890-45aa-8b1a-e758da6ad7ad",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.44,
        "x": 0.1,
        "y": 0.31
      },
      "kind": "list",
      "text": "LTM Q2 2024:\n7.2M Total Customers (1) added\n< $15 CAC\n~5 month Payback Period\n$35 ARPU",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8c54ed99-d0ac-4d4f-8162-d8441ed8b083",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.29,
        "w": 0.34,
        "x": 0.59,
        "y": 0.27
      },
      "kind": "paragraph",
      "text": "As we expand our TAM, we introduce more customers to the platform and trend towards an optimal mix of 1st and 3rd party products consumed",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "262b19b7-769d-42be-b5a7-e49e54cbccd9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.22,
        "w": 0.32,
        "x": 0.61,
        "y": 0.62
      },
      "kind": "paragraph",
      "text": "This creates sustainable, long-term revenue growth and an expanding margin profile",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9b4484f9-a376-4ae2-a26b-23aef59bf10b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.52,
        "x": 0.05,
        "y": 0.12
      },
      "kind": "title",
      "text": "STRONG BUSINESS EQUATION",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e7325cad-49aa-4f54-943d-501ce8c72da7",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 30,
      "from": 22,
      "beatId": "c62c4087-0061-4c96-a174-113a445ff59b",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Financials",
      "beatSlug": "sequoia-pitch-financials",
      "evidence": "Financials are presented through various slides, including customer acquisition and lifecycle strategy, revenue buildup, and guidance.",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}