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  "documentTitle": "Freshpet | Results Presentation Deck | 38 slides",
  "authorId": "freshpet",
  "authorName": "Freshpet",
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  "sourceTypeSlug": "investor_relations",
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  "presentationDate": "2024-08-01 00:00:00",
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      "kind": "list",
      "text": "Operating discipline to balance capacity and demand at a high growth rate\nExpanding capacity on-budget and on-time while improving margins\nStrong fill rates (high 90s) support excellent customer service",
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      "text": "Strength of the Freshpet growth model\n24th consecutive quarter of >25% net sales growth\nVolume-based growth of 28%\nHousehold penetration growth of 25% in-line with long-term target\nMedia spend driving household penetration at a healthy customer acquisition cost",
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      "text": "Improved operational effectiveness\n770 basis point improvement across quality, input, and logistics costs in Q2 2024\nAdjusted gross margin, input, quality and logistics costs all exceeded long-term targets in Q2 2024\nAdding organizational capabilities at all levels to support growth",
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      "text": "Source: Internal data; Numerator Panel data for the 52-week periods ending 6/30/2024",
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      "text": "Strong performance driven by key fundamentals:",
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