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  "documentTitle": "Freshpet | Results Presentation Deck | 38 slides",
  "authorId": "freshpet",
  "authorName": "Freshpet",
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  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-08-01 00:00:00",
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  "pageNumber": 11,
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      "kind": "chart",
      "text": "6.6 (2020), 7.7 (+17%) (2021), 9.4 (+22%) (2022), 10.2 (+8%) (2023), 12.8 (+25%) (2024)",
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      "kind": "source-note",
      "text": "Source: Numerator Panel data for the 52-week periods ending 7/5/2020, 7/4/2021, 7/3/2022, 7/2/2023, 6/30/2024",
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      "text": "Freshpet Household Penetration Growth (in millions)\n(52 weeks)",
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      "text": "Continued growth in consumer franchise; added 2.5m+ households YoY",
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