{
  "docId": "019de518-7111-73cc-96de-73bae54703a9",
  "docSlug": "f4962453f4d9fd5423495cad460052a8",
  "documentTitle": "Waldencast | Results Presentation Deck | 60 slides",
  "authorId": "waldencast",
  "authorName": "Waldencast",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 46,
  "pageCount": 60,
  "prevPage": 45,
  "nextPage": 47,
  "slideType": "segmentation",
  "function": "decompose_segments",
  "density": "dense",
  "nDataPoints": 1,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de518-7111-73cc-96de-73bae54703a9/46",
  "deckHref": "/decks/019de518-7111-73cc-96de-73bae54703a9",
  "deckJsonHref": "/decks/019de518-7111-73cc-96de-73bae54703a9.json",
  "deckAnchorHref": "/decks/019de518-7111-73cc-96de-73bae54703a9#slide-46",
  "components": [
    {
      "bbox": {
        "h": 0.369,
        "w": 0.23,
        "x": 0.378,
        "y": 0.32
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6478e3ba-4ff3-4f15-a68b-264565a489a8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.369,
        "w": 0.23,
        "x": 0.69,
        "y": 0.32
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c8b071f9-c922-4352-9b9a-e939ac272845",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.07,
        "w": 0.106,
        "x": 0.127,
        "y": 0.456
      },
      "kind": "metric",
      "text": "2X",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "974270e0-22cd-4da7-a806-6c0cf1e31512",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.19,
        "x": 0.086,
        "y": 0.545
      },
      "kind": "paragraph",
      "text": "E-COMMERCE\nNET REVENUE GROWTH\nQ1 2024 VS Q1 2023",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "25129a26-271f-4df6-a6e7-2e166495b9ca",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.18,
        "x": 0.723,
        "y": 0.746
      },
      "kind": "paragraph",
      "text": "AGE: 35-64\nExisting loyal to brand",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "88ef76e0-9a5b-4fc8-874d-c7ad14fe9b44",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.11,
        "x": 0.381,
        "y": 0.746
      },
      "kind": "paragraph",
      "text": "AGE: 25-54\nNew to brand",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9cd7ba26-8908-4989-a705-738735d2fe0f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.013,
        "w": 0.149,
        "x": 0.017,
        "y": 0.975
      },
      "kind": "source-note",
      "text": "Source: Obagi Internal Data.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2d3dec5c-8543-46d8-9cf1-61df7da1610d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.179,
        "w": 0.667,
        "x": 0.021,
        "y": 0.078
      },
      "kind": "title",
      "text": "EXPANDING TO ATTRACT A NEW CONSUMER",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cfcf59a4-333a-44d6-89d6-3c8bb3482a32",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "85240928-99bc-49b8-a1d7-02c12399ffcb",
      "evidence": "paragraph/paragraph: AGE: 25-54 New to brand",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 60,
      "from": 32,
      "beatId": "e5a5d257-6860-45d3-98a7-601644bb0397",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Financial Performance",
      "beatSlug": null,
      "evidence": "The deck presents detailed financial data and key metrics.",
      "position": 5,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}