{
  "docId": "019de518-6371-776c-a49a-9aba41bcc394",
  "docSlug": "1ca160c684acf0039c2b5533a5c80deb",
  "documentTitle": "McDonald's | Investor Presentation Deck | 39 slides",
  "authorId": "mcdonalds",
  "authorName": "McDonald's",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-04-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 37,
  "pageCount": 39,
  "prevPage": 36,
  "nextPage": 38,
  "slideType": "propose_solution",
  "function": "propose_solution",
  "density": "overcrowded",
  "nDataPoints": 7,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de518-6371-776c-a49a-9aba41bcc394/37",
  "deckHref": "/decks/019de518-6371-776c-a49a-9aba41bcc394",
  "deckJsonHref": "/decks/019de518-6371-776c-a49a-9aba41bcc394.json",
  "deckAnchorHref": "/decks/019de518-6371-776c-a49a-9aba41bcc394#slide-37",
  "components": [
    {
      "bbox": {
        "h": 0.199,
        "w": 0.206,
        "x": 0.146,
        "y": 0.327
      },
      "kind": "list",
      "text": "Driving scale through marketing\nMaximizing the return on investment\nCreating a more personalized approach to value",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "570f8829-aa22-41e4-952e-f308ee855841",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.299,
        "w": 0.248,
        "x": 0.392,
        "y": 0.327
      },
      "kind": "list",
      "text": "Piloting a new large burger equity\nScaling McCrispy to nearly all markets by the end of 2025\nExtending McCrispy into wraps and tenders, delivering an additional point of chicken share\nDeploying Best Burger to nearly all markets by the end of 2026",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a70f507c-dc91-46f1-8523-357d855da009",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.299,
        "w": 0.27,
        "x": 0.657,
        "y": 0.327
      },
      "kind": "list",
      "text": "Deploying Ready on Arrival technology across the top 6 markets by the end of 2025\nReaching 250 million 90-day active loyalty members and $45 billion in annual loyalty Systemwide sales by the end of 2027\nGenerating 30% of delivery sales through integrated delivery by the end of 2027\nSurpassing 50,000 restaurants globally by the end of 2027",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "afc1d92c-271c-4cf5-be0e-6b870dae39fd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.04,
        "x": 0.049,
        "y": 0.339
      },
      "kind": "other",
      "text": "Our Growth Pillars",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8db2226f-ef04-43f7-aca9-75e07f8d1e12",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.026,
        "w": 0.924,
        "x": 0.04,
        "y": 0.762
      },
      "kind": "paragraph",
      "text": "Leveraging technology to unlock greater innovation, speed and efficiency for customers, restaurant teams, and employees",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "db0a3751-835b-4444-ab48-e74cfcaf6593",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.015,
        "w": 0.086,
        "x": 0.03,
        "y": 0.945
      },
      "kind": "source-note",
      "text": "© McDonald's",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "70697233-744a-4bf2-a296-8d5af0e12c2b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.601,
        "x": 0.028,
        "y": 0.049
      },
      "kind": "title",
      "text": "Our Strategic Plan is Guiding Our Ambition",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "99fe1b96-29c2-4200-9a46-84e9f5cff668",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}