{
  "docId": "019de517-f1bd-765a-8a88-8996c77a1b14",
  "docSlug": "acf59b2da44bb3c5e3ca7631d67ddd2c",
  "documentTitle": "Blend | Investor Day Presentation Deck | 138 slides",
  "authorId": "blend",
  "authorName": "Blend",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 70,
  "pageCount": 132,
  "prevPage": 69,
  "nextPage": 71,
  "slideType": "revenue_buildup",
  "function": "decompose_segments",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de517-f1bd-765a-8a88-8996c77a1b14/70",
  "deckHref": "/decks/019de517-f1bd-765a-8a88-8996c77a1b14",
  "deckJsonHref": "/decks/019de517-f1bd-765a-8a88-8996c77a1b14.json",
  "deckAnchorHref": "/decks/019de517-f1bd-765a-8a88-8996c77a1b14#slide-70",
  "components": [
    {
      "bbox": {
        "h": 0.2,
        "w": 0.26,
        "x": 0.05,
        "y": 0.4
      },
      "kind": "list",
      "text": "Products Sold\nBlend has a suite of products to support its customers, with each product creating revenue potential and enhancing overall platform value",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a1dd0376-6e45-4278-a62b-2e3fcd82a594",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.27,
        "w": 0.26,
        "x": 0.39,
        "y": 0.4
      },
      "kind": "list",
      "text": "Utilization\nBlend primarily has a success based revenue model (each successful transaction creates revenue).\nWe therefore capture revenue over time as customers adopt and grow each product",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d373aebc-e75d-45d5-bf87-6e6239118af0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.27,
        "w": 0.26,
        "x": 0.7,
        "y": 0.4
      },
      "kind": "list",
      "text": "Customer Volumes\nBlend is also subject to the overall volumes our customers complete, with customer M&A, organic customer growth, and overall origination macros influencing our opportunity",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dae1afc2-f6ec-48b9-98c0-b8e947a8935e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.01,
        "w": 0.02,
        "x": 0.95,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "70",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "33877fe3-5afd-4326-aa7f-861d8ef34d18",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.32,
        "x": 0.03,
        "y": 0.06
      },
      "kind": "title",
      "text": "Understanding our Revenue",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "61c38204-da08-4c3c-ba58-225d6b3dc743",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Logical chain",
      "slug": "logical-chain",
      "agent": null,
      "layer": "slide",
      "matchId": "68d14c97-0b83-4e26-afbf-c09d6b881797",
      "evidence": "list/bullet: Utilization Blend primarily has a success based revenue model",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 75,
      "from": 70,
      "beatId": "9331ea86-e084-459c-842d-a5910742603c",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Business Model",
      "beatSlug": "sequoia-pitch-business-model",
      "evidence": "The business model is explained on pages 70-75.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}