{
  "docId": "019de517-ee1d-74ef-ae10-6794714f2e99",
  "docSlug": "169429fd156a26b8c83be31ded1bd958",
  "documentTitle": "BAT | Results Presentation Deck | 58 slides",
  "authorId": "bat",
  "authorName": "BAT",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 57,
  "pageCount": 58,
  "prevPage": 56,
  "nextPage": 58,
  "slideType": "appendix_data",
  "function": "appendix",
  "density": "dense",
  "nDataPoints": 100,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de517-ee1d-74ef-ae10-6794714f2e99/57",
  "deckHref": "/decks/019de517-ee1d-74ef-ae10-6794714f2e99",
  "deckJsonHref": "/decks/019de517-ee1d-74ef-ae10-6794714f2e99.json",
  "deckAnchorHref": "/decks/019de517-ee1d-74ef-ae10-6794714f2e99#slide-57",
  "components": [
    {
      "bbox": {
        "h": 0.06,
        "w": 0.96,
        "x": 0.018,
        "y": 0.916
      },
      "kind": "source-note",
      "text": "* Top 5 Vuse markets: U.S. - Marlin, Canada - Scan Data, UK - NielsenIQ, France - Strator, Germany - NielsenIQ. Top 12 THP markets: Japan - CVS-BC, South Korea - CVS, Italy - NielsenIQ & Logista, Greece - NielsenIQ, Hungary - SZTFH, Kazakhstan - NielsenIQ, Ukraine - NielsenIQ, Poland - NielsenIQ, Switzerland - IMS 3MMA, Romania - NielsenIQ, Malaysia - IPSOS, Czech Republic - NielsenIQ. Top 5 Modern Oral markets: Sweden - NielsenIQ, Denmark - NielsenIQ, Norway - NielsenIQ, Switzerland - IMS 3MMA, U.S. - Marlin. ** In Kazakhstan, FY 2022 data has been rolled forward. *** In Ukraine, January 2022 data has been rolled forward for volume share of HP and FY 2023 =0 for volume share of combustibles + HP.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "54774be2-f5d6-4764-8d64-6d3339c3c1e7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.69,
        "w": 0.93,
        "x": 0.038,
        "y": 0.15
      },
      "kind": "table",
      "text": "Value share of Total Vapour\nFY23 YTD value share\nChange vs. FY22 ppts\nU.S. 45.6% +4.7\nCanada 92.5% +2.1\nU.K 8.0% -1.9\nFrance 38.8% -\nGermany 25.9% +5.0\nVolume share of Combustibles+HP\nFY23 YTD volume share\nChange vs. FY22 ppts\nJapan 7.4% -\nSouth Korea 2.1% +0.1\nItaly 2.7% +0.1\nGreece 2.8% +0.1\nHungary 4.6% +0.5\nKazakhstan** 5.2% n/a\nUkraine*** 3.9% n/a\nPoland 4.2% +0.8\nSwitzerland 0.2% +0.2\nRomania 1.4% +0.3\nMalaysia 0.04% +0.04\nCzech Rep. 2.7% +0.7\nVolume share of HP\nFY23 YTD volume share\nChange vs. FY22 ppts\n18.3% -1.7\n11.0% -0.7\n12.6% -1.8\n11.8% -1.6\n13.4% -1.0\n46.2% n/a\n23.0% n/a\n33.0% +1.9\n2.6% +2.6\n17.9% -0.6\n1.0% +1.0\n17.1% +2.7\nVolume share of Total Oral\nFY23 YTD volume share\nChange vs. FY22 ppts\nU.S. 1.3% -0.1\nSweden 14.9% +3.9\nDenmark 85.9% -0.8\nNorway 24.1% +2.7\nSwitzerland 74.9% +8.7\nVolume share of Modern Oral\nFY23 YTD volume share\nChange vs. FY22 ppts\n3.9% -2.0\n57.1% -0.9\n90.0% -2.2\n63.7% -0.4\n95.4% +3.1",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fe5e00c6-9dad-436b-be35-911a8ae9739b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.63,
        "x": 0.038,
        "y": 0.06
      },
      "kind": "title",
      "text": "Appendix: Our category shares in key markets*",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "136ca800-d920-4d08-b6b9-3f4f2d7e096e",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 58,
      "from": 21,
      "beatId": "283097b8-ad55-4780-bfba-f5dce092f9e2",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Action",
      "beatSlug": "monroes-sequence-action",
      "evidence": "The slides outline actions to be taken and progress towards goals",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}