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  "documentTitle": "BAT | Results Presentation Deck | 58 slides",
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  "authorName": "BAT",
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  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2024-02-01 00:00:00",
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  "pageNumber": 34,
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      "text": "BAT premium volume share stabilising; driving total U.S. volume share recovery; BAT volume share of Premium (%); BAT volume share of total U.S. (%); DEC22-DEC23; Premium: 43.6, 43.1, 43.9, 44.1, 44.0, 44.2, 44.6, 44.9, 44.7, 44.9, 44.7, 44.6, 44.8; Total U.S.: 33.7, 33.3, 33.8, 33.9, 33.9, 34.0, 34.2, 34.3, 34.1, 34.2, 33.9, 33.8, 33.8",
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      "text": "Premium segment remains under pressure; Premium segment volume share of total U.S. (%); DEC22-DEC23; 55.4, 55.3, 55.2, 55.3, 55.2, 55.1, 55.1, 55.1, 54.7, 54.6, 54.3, 53.9, 53.8",
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      "kind": "list",
      "text": "Volume and value share growth since January\nGrowing premium volume share driven by Newport and NAS\nStrong performance from Lucky Strike\nFY23 3.4% volume share +1.3ppts vs. FY22",
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      "kind": "source-note",
      "text": "Source: Company data and Marlin FY23.",
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      "text": "Volume Share, FY23, vs FY22; Premium segment, 54.8%, -1.2pp; BAT share of Premium, 44.4%, +0.6pp; BAT share of Total U.S., 33.9%, -0.1pp",
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      "text": "U.S. commercial plans driving combustibles stabilisation",
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