{
  "docId": "019de517-a474-779c-a3e8-1db5795cc092",
  "docSlug": "e612552e4b425680870f4aa46c3c3955",
  "documentTitle": "McDonald's | Investor Presentation Deck | 9 slides",
  "authorId": "mcdonalds",
  "authorName": "McDonald's",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-12-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.2938006,
  "pageNumber": 7,
  "pageCount": 9,
  "prevPage": 6,
  "nextPage": 8,
  "slideType": "kpi_overview",
  "function": "summarize",
  "density": "overcrowded",
  "nDataPoints": 11,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de517-a474-779c-a3e8-1db5795cc092/7",
  "deckHref": "/decks/019de517-a474-779c-a3e8-1db5795cc092",
  "deckJsonHref": "/decks/019de517-a474-779c-a3e8-1db5795cc092.json",
  "deckAnchorHref": "/decks/019de517-a474-779c-a3e8-1db5795cc092#slide-7",
  "components": [
    {
      "bbox": {
        "h": 0.341,
        "w": 0.247,
        "x": 0.083,
        "y": 0.399
      },
      "kind": "chart",
      "text": "Average Unit Volumes (In millions US $)",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6432ceae-6f79-44ab-a3f5-617e301b0023",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.341,
        "w": 0.307,
        "x": 0.657,
        "y": 0.399
      },
      "kind": "chart",
      "text": "82.9% 84.0% 83.7% 83.6% 89.1% 2018 2019 2020 2021 2022**",
      "attrs": null,
      "subkind": "line",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9c88803f-9122-4733-8fb2-04104beeb3cc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.247,
        "x": 0.657,
        "y": 0.304
      },
      "kind": "list",
      "text": "% Franchised Restaurants",
      "attrs": null,
      "subkind": "comparison",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "001d61fe-fe9c-444d-bf0b-224007f12dd1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.247,
        "x": 0.37,
        "y": 0.304
      },
      "kind": "list",
      "text": "% Drive Thru Restaurants*",
      "attrs": null,
      "subkind": "comparison",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1099f612-e763-4378-9ab7-b70ff9648293",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.247,
        "x": 0.083,
        "y": 0.304
      },
      "kind": "list",
      "text": "Average Unit Volumes* (In millions US $)",
      "attrs": null,
      "subkind": "comparison",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e2fb184d-a413-41ff-97b4-e4b8ff5df8d4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.026,
        "w": 0.933,
        "x": 0.034,
        "y": 0.819
      },
      "kind": "source-note",
      "text": "** Reflects the sale of the Company's business in Russia in the second quarter of 2022 (84% of restaurants in Russia were Company-owned as of 12/31/2021)",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "601610b0-3155-4c89-8b6b-10f6008694c8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.013,
        "w": 0.138,
        "x": 0.034,
        "y": 0.799
      },
      "kind": "source-note",
      "text": "* As of 12/31/2022",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "801bdd4e-5569-4e15-80df-da11e8d7183f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.28,
        "w": 0.247,
        "x": 0.37,
        "y": 0.42
      },
      "kind": "table",
      "text": "Australia 85%\nCanada 75%\nFrance 80%\nGermany 75%\nU.K. 70%",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5d0ee2da-cfcd-47c1-a44a-c5717cec05e6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.024,
        "w": 0.53,
        "x": 0.034,
        "y": 0.199
      },
      "kind": "title",
      "text": "High average unit volumes across markets",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "67dcca9c-8924-4fa7-91cf-c534b3645f7f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.25,
        "x": 0.034,
        "y": 0.158
      },
      "kind": "title",
      "text": "IOM Segment",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b3e899ac-4bb2-46a0-a36d-f3de044ee321",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 9,
      "from": 5,
      "beatId": "7ba43d3b-be8f-42b1-943e-320d22c71a98",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Key Performance Indicators (KPIs)",
      "beatSlug": null,
      "evidence": "The deck presents KPIs for each segment, including revenue and operating income.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 5,
      "name": "Voice Of Customer",
      "slug": "51-voice-of-customer",
      "bestFor": "Product strategy, customer experience, market research",
      "matchId": "ca9d5602-984a-4fb3-85e9-6f58841e3a7c",
      "evidence": "The deck presents KPIs that reflect customer demand and preferences.",
      "position": 1,
      "objective": "To understand customer needs and preferences",
      "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
      "confidence": 0.6,
      "description": "Let customer quotes and feedback drive the narrative and validate the insight"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}