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  "documentTitle": "Ashtead Group | Results Presentation Deck | 40 slides",
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  "authorName": "Ashtead Group",
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  "presentationDate": "2023-12-01 00:00:00",
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  "pageNumber": 36,
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  "function": "quantify_opportunity",
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      "kind": "chart",
      "text": "30%\n70%\nClustered DMAs",
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      "text": "GT\nSpecialty",
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      "kind": "list",
      "text": "Broaden customer base\nLarger addressable market",
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      "kind": "paragraph",
      "text": "We call this cluster economics",
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      "text": "¹ Based on LTM-December 2019 (US only)",
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      "text": "Metric / KPI\nComparison to similar sized non-clustered markets¹\nActive customer count\n2.2x customers\nRevenue\n15% more revenue per customer\nTime utilization\n2.2% higher\nRate achievement\n2.3% higher\nEBITA margin\n4.5% higher or 160 bp improvement",
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      "kind": "title",
      "text": "BENEFITS OF CLUSTERED MARKETS ARE DEMONSTRABLE",
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