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  "documentTitle": "Despegar | Results Presentation Deck | 18 slides",
  "authorId": "despegar",
  "authorName": "Despegar",
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  "presentationDate": "2023-11-01 00:00:00",
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      "kind": "source-note",
      "text": "Source:Despegar Market Insights Brand Tracking. Unbranded Research On General Population Conducted Through Outsourced Online Panels. Oct-2023",
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      "text": "UNAIDED BRAND AWARENESS 1\nDESPEGAR 41% 43% 26% 53%\nTRIVAGO 37% 36% 47% 27%\nBOOKING 27% 29% 21% 31%\nCVC 21% 43% - -\n123MILHAS 18% 37% - -\nAIRBNB 16% 18% 17% 12%\nLATAM 13% 15% - 24%\nGOL 10% 21% - 1%\nAZUL 10% 20% - -\nVOLARIS 9% - 34% -\nHOTEIS.COM 8% 12% 8% 1.1%\nAEROMEXICO 8% - 29% -\nEXPEDIA 7% - 27% -\nTRIPADVISOR 6% 7% 5% 6%\nHOTEL URBANO 5% 11% - -\nAVIANCA 5% - - 20%\nBESTDAY 4% - 15% -\nVIAJES FALABELLA 4% - - 15%\nALMUNDO 3% - 18% 13%\nAEROLINEAS AR 3% - - 12%\nAVIATUR 2% - - 9%\nVIAJANET 2% 4% - -\nJETSMART 2% - - 7%\nVIVA 1% - - 3%",
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      "kind": "title",
      "text": "Maintaining Undisputed Brand Leadership Across the Region Adds to Competitive Moat",
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      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "Key Focus Areas Continue Driving More Profitable Product Mix While Diversifying Revenue Streams",
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