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  "documentTitle": "Marti | Investor Presentation Deck | 17 slides",
  "authorId": "marti",
  "authorName": "Marti",
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  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-10-01 00:00:00",
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  "pageNumber": 11,
  "pageCount": 17,
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  "slideType": "revenue_buildup",
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      "kind": "source-note",
      "text": "*As Marti did not earn revenue from its ride hailing service in 1H'23, the cost of delivering this service is classified under Selling and Marketing Expenses.",
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      "kind": "table",
      "text": "1H 2022, 1H 2023, Comments, G&A (USD, thousands), 0, (1,225), Investments in ride-hailing HQ team, Selling & Marketing (USD, thousands), 0, (2,986), Driver and rider acquisition campaigns across digital and offline channels. Cross subsidies at our two wheeled electric vehicle unit for our ride-hailing riders., of which, Cost of Ride*, 0, (455), Cost of servers, mapping and navigation services, call center for driver Onboarding, customer support, and other variable costs to support ride-hailing growth., Total Expenses (USD, thousands), 0, (4,211)",
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      "kind": "title",
      "text": "1H'22 vs. 1H′23 Ride-Hailing Operations Financial Results",
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      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Financials",
      "beatSlug": "sequoia-pitch-financials",
      "evidence": "The deck provides financial results for Marti's two-wheeled EV business and ride-hailing operations.",
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      "name": "Quick Win Big Bet",
      "slug": "47-quick-win-big-bet",
      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "dc7b7efc-e478-4737-a2ea-177bb9b2ed3a",
      "evidence": "The deck provides financial results for Marti's two-wheeled EV business and ride-hailing operations.",
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      "objective": "Showcase Marti's financial performance",
      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
      "confidence": 0.6,
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