{
  "docId": "019de516-eba4-752b-a9a5-c5d8aa83c35c",
  "docSlug": "a1ec344001ae179a7f67886053eb10a3",
  "documentTitle": "Ford | Results Presentation Deck | 42 slides",
  "authorId": "ford",
  "authorName": "Ford",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-10-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 14,
  "pageCount": 42,
  "prevPage": 13,
  "nextPage": 15,
  "slideType": "propose_solution",
  "function": "propose_solution",
  "density": "overcrowded",
  "nDataPoints": 1,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de516-eba4-752b-a9a5-c5d8aa83c35c/14",
  "deckHref": "/decks/019de516-eba4-752b-a9a5-c5d8aa83c35c",
  "deckJsonHref": "/decks/019de516-eba4-752b-a9a5-c5d8aa83c35c.json",
  "deckAnchorHref": "/decks/019de516-eba4-752b-a9a5-c5d8aa83c35c#slide-14",
  "components": [
    {
      "bbox": {
        "h": 0.02,
        "w": 0.054,
        "x": 0.919,
        "y": 0.026
      },
      "kind": "image",
      "text": "Ford",
      "attrs": {},
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1ad3da1a-ea26-482c-8b2c-621711b6389c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.359,
        "w": 0.29,
        "x": 0.666,
        "y": 0.193
      },
      "kind": "image",
      "text": null,
      "attrs": {},
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0ff34e1f-368a-4b63-9949-f1bf63344ac3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.359,
        "w": 0.29,
        "x": 0.044,
        "y": 0.193
      },
      "kind": "image",
      "text": null,
      "attrs": {},
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "92970022-46dd-47d8-aff4-8721e6fbf5e2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.359,
        "w": 0.29,
        "x": 0.355,
        "y": 0.193
      },
      "kind": "image",
      "text": null,
      "attrs": {},
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e81431a8-f23b-4d10-b1e9-e5d02cbdea90",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.26,
        "w": 0.258,
        "x": 0.06,
        "y": 0.599
      },
      "kind": "paragraph",
      "text": "Ford Stolen Vehicle Services\nFully integrated theft prevention and recovery system with features like inclination alert, inconsistent location alert and 2-factor authentication for a factory reset",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1b9990af-e242-4f57-a916-cff898b270f3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.141,
        "w": 0.258,
        "x": 0.371,
        "y": 0.6
      },
      "kind": "paragraph",
      "text": "BlueCruise\nRecently launched v1.3 which keeps customers in hands-free mode 5x longer than v1.0",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8e0cfee2-628a-4f2e-b9c6-90e1ef16bb31",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.198,
        "w": 0.258,
        "x": 0.682,
        "y": 0.6
      },
      "kind": "paragraph",
      "text": "Pro Telematics With Dashcam\nUses machine vision and in-vehicle intelligence to detect in-cab and on-road events, simplify fleet operations and encourage safer driving",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9131dccb-6a1e-4c9d-8bdc-d9ddd973ac86",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.013,
        "w": 0.018,
        "x": 0.953,
        "y": 0.953
      },
      "kind": "source-note",
      "text": "14",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "882a40ad-c5cd-466b-aa7c-b000e70d2d19",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.026,
        "w": 0.699,
        "x": 0.045,
        "y": 0.08
      },
      "kind": "title",
      "text": "Integrated Services – Revolutionizing The Customer Experience",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b18fd39e-f41c-4cc9-a457-aad47ce8ccd5",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 15,
      "from": 6,
      "beatId": "d3197427-5b54-4db5-b55a-7fa391b53348",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Need",
      "beatSlug": "monroes-sequence-need",
      "evidence": "The deck presents financial results and highlights the need for change",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 26,
      "from": 6,
      "name": "Logic Chain",
      "slug": "01-logic-chain",
      "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
      "matchId": "97d7746c-9e87-48d7-b962-6d070914c048",
      "evidence": "The deck presents a logical chain of financial results, strategy, and guidance",
      "position": 0,
      "objective": "To explain Ford's financial results and strategy",
      "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
      "confidence": 0.7,
      "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}