{
  "docId": "019de516-b9b7-7479-ba7e-65d32c9a4697",
  "docSlug": "8e15a11b84afa5d94869c8a19a2e6246",
  "documentTitle": "Truecaller | Results Presentation Deck | 35 slides",
  "authorId": "truecaller",
  "authorName": "Truecaller",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-08-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 16,
  "pageCount": 35,
  "prevPage": 15,
  "nextPage": 17,
  "slideType": "propose_solution",
  "function": "propose_solution",
  "density": "overcrowded",
  "nDataPoints": 1,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de516-b9b7-7479-ba7e-65d32c9a4697/16",
  "deckHref": "/decks/019de516-b9b7-7479-ba7e-65d32c9a4697",
  "deckJsonHref": "/decks/019de516-b9b7-7479-ba7e-65d32c9a4697.json",
  "deckAnchorHref": "/decks/019de516-b9b7-7479-ba7e-65d32c9a4697#slide-16",
  "components": [
    {
      "bbox": {
        "h": 0.21,
        "w": 0.36,
        "x": 0.559,
        "y": 0.68
      },
      "kind": "image",
      "text": "Logos of advertising partners: Reserve Bank of India, Tata Capital, Spotify, Kotak Mutual Fund, Paytm, Jio.",
      "attrs": {},
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4e84dc3e-150b-4e96-8711-a46c268a47ab",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.796,
        "w": 0.46,
        "x": 0.036,
        "y": 0.104
      },
      "kind": "image",
      "text": "Screenshot of Truecaller app interface showing contacts, calls, and ads.",
      "attrs": {},
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2e68cf5f-6a8c-4c13-acea-f710a1dbe417",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.016,
        "w": 0.21,
        "x": 0.544,
        "y": 0.619
      },
      "kind": "paragraph",
      "text": "Select advertising partners",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "06d17ca3-b7a1-4751-b9dd-346e2ce6825d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.389,
        "x": 0.544,
        "y": 0.24
      },
      "kind": "paragraph",
      "text": "Technical optimizations demonstrate continued improvements across multiple indicators, including 20% growth in total impressions",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1b0b81be-c688-4991-a55e-ca15b9c9d4b7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.389,
        "x": 0.544,
        "y": 0.374
      },
      "kind": "paragraph",
      "text": "Truecaller Ad Server now supports more advanced features such as custom targeting and retargeting",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "21520e5e-ba02-4fcd-9a9f-f10a4bbb0418",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.389,
        "x": 0.544,
        "y": 0.476
      },
      "kind": "paragraph",
      "text": "Investments in Truecaller's demand side platform (DSP) continue to scale well and set the foundation for a full-stack advertising solutions play",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bd2ca621-a910-4204-8e21-d5a29934be6f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.016,
        "w": 0.419,
        "x": 0.036,
        "y": 0.04
      },
      "kind": "source-note",
      "text": "Core offering | Premium | AdTech & Truecaller for Business",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8e658d10-6b87-4969-947e-99970f3bc805",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.102,
        "x": 0.544,
        "y": 0.202
      },
      "kind": "title",
      "text": "ADTECH",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3292ee1e-f7d2-475a-b9f7-cd57bc1b77a9",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "12e34295-dfc0-4fea-905b-291478a68ef4",
      "evidence": "Select advertising partners",
      "confidence": 0.7
    },
    {
      "name": "Value Proposition Canvas",
      "slug": "value-proposition-canvas",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "5072621b-ff13-438b-a8a3-6a5c35ba4261",
      "evidence": "Investments in Truecaller's demand side platform (DSP) continue to scale well and set the foundation for a full-stack advertising solutions play",
      "confidence": 0.6
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 18,
      "from": 14,
      "beatId": "79c2a6cb-a836-4f23-8244-e57a85002f90",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Desire",
      "beatSlug": "aida-desire",
      "evidence": "The company presents initiatives driving premium adoption",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}