{
  "docId": "019de516-b7bc-715b-8422-81bdd5abf927",
  "docSlug": "02042e0e086e7354ea2b1419043356fd",
  "documentTitle": "System1 | Investor Presentation Deck | 28 slides",
  "authorId": "system1",
  "authorName": "System1",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-08-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 9,
  "pageCount": 28,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "segmentation",
  "function": "decompose_segments",
  "density": "dense",
  "nDataPoints": 22,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de516-b7bc-715b-8422-81bdd5abf927/9",
  "deckHref": "/decks/019de516-b7bc-715b-8422-81bdd5abf927",
  "deckJsonHref": "/decks/019de516-b7bc-715b-8422-81bdd5abf927.json",
  "deckAnchorHref": "/decks/019de516-b7bc-715b-8422-81bdd5abf927#slide-9",
  "components": [
    {
      "bbox": {
        "h": 0.45,
        "w": 0.45,
        "x": 0.045,
        "y": 0.35
      },
      "kind": "chart",
      "text": "Platform Revenue by Vertical",
      "attrs": {},
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5ef9a7cf-4f03-4e18-9224-349d53682748",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.45,
        "x": 0.505,
        "y": 0.35
      },
      "kind": "chart",
      "text": "Platform Advertising Revenue by Acquisition Channel",
      "attrs": {},
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d22805a0-6abc-491e-8c63-6320dd55b8cd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.106,
        "x": 0.86,
        "y": 0.48
      },
      "kind": "list",
      "text": "Search\nNetwork Partners\nDisplay\nNative\nOrganic\nSocial\nOther",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "aaa061c3-5da9-4959-bd54-edffa937242a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.36,
        "w": 0.167,
        "x": 0.364,
        "y": 0.41
      },
      "kind": "list",
      "text": "Subscription\nHealth\nFinance\nBusiness & Technology\nLeisure & Lifestyle\nTravel & Tourism\nAutos\nJobs & Education\nHome & Garden\nRetail\nOther",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c4233234-8b7c-4878-9050-bdcfab8e0f32",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.018,
        "w": 0.39,
        "x": 0.045,
        "y": 0.923
      },
      "kind": "source-note",
      "text": "Note: All metrics shown are for the twelve months ended June 30, 2023.",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3d2ee307-e24e-44fc-96c6-7bee849e751a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.187,
        "w": 0.706,
        "x": 0.045,
        "y": 0.075
      },
      "kind": "title",
      "text": "RAMP Identifies & Generates Customers Across All Major Advertising Categories & from All Major Traffic Sources",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "161d602f-3c0b-4f47-bfae-f18dbe315153",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 12,
      "from": 5,
      "beatId": "0c6e64f6-7082-4cb5-875d-bee9598f20c1",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "The deck provides an overview of System1's platform architecture and how it works.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    },
    {
      "to": 10,
      "from": 7,
      "beatId": "1f154b1d-8e01-4890-b8ca-c17f524f8fe4",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Traction",
      "beatSlug": null,
      "evidence": "The deck presents key financial KPIs and growth metrics.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 12,
      "from": 9,
      "name": "Zoom In",
      "slug": "06-zoom-in",
      "bestFor": "Technical deep-dives, case studies, detailed analysis",
      "matchId": "993f564c-4c81-452b-8d69-a75dd37ac344",
      "evidence": "The deck provides a detailed overview of RAMP's platform architecture and how it works.",
      "position": 0,
      "objective": "How does RAMP work?",
      "structure": "The Big Picture -> Key Area of Focus -> Specific Detail -> Implication",
      "confidence": 0.7,
      "description": "Start broad, then progressively focus on specific details that prove your point"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}