{
  "docId": "019de516-5d9c-70f2-8dbe-634b86c80f5d",
  "docSlug": "dc8adb2164a01e0bb56a5ec8147f47dd",
  "documentTitle": "Dropbox | Investor Presentation Deck | 39 slides",
  "authorId": "dropbox",
  "authorName": "Dropbox",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-08-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 28,
  "pageCount": 39,
  "prevPage": 27,
  "nextPage": 29,
  "slideType": "key_takeaways",
  "function": "show_traction",
  "density": "dense",
  "nDataPoints": 9,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de516-5d9c-70f2-8dbe-634b86c80f5d/28",
  "deckHref": "/decks/019de516-5d9c-70f2-8dbe-634b86c80f5d",
  "deckJsonHref": "/decks/019de516-5d9c-70f2-8dbe-634b86c80f5d.json",
  "deckAnchorHref": "/decks/019de516-5d9c-70f2-8dbe-634b86c80f5d#slide-28",
  "components": [
    {
      "bbox": {
        "h": 0.44,
        "w": 0.223,
        "x": 0.393,
        "y": 0.29
      },
      "kind": "chart",
      "text": "Paying Users (MM) 2020: 15.48, 2021: 16.79, 2022: 17.77",
      "attrs": {},
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a859a4c3-29c8-4d57-8a85-034c0ccb505f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.44,
        "w": 0.223,
        "x": 0.099,
        "y": 0.29
      },
      "kind": "chart",
      "text": "CC ARR ($M) 2020: $2,022, 2021: $2,250, 2022: $2,514",
      "attrs": {},
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d7fee457-ac46-4927-82be-aa48bb49d356",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.44,
        "w": 0.223,
        "x": 0.687,
        "y": 0.29
      },
      "kind": "chart",
      "text": "ARPU ($) 2020: $128.50, 2021: $133.73, 2022: $134.51",
      "attrs": {},
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f9f4b5fe-1f3d-46dd-93c6-83bbb1d66c06",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.173,
        "x": 0.124,
        "y": 0.701
      },
      "kind": "list",
      "text": "CC ARR ($M)",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "314ceb0a-f756-48d0-9fab-c78fa5ab27a1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.09,
        "x": 0.74,
        "y": 0.701
      },
      "kind": "list",
      "text": "ARPU ($)",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c410a671-0f13-4698-9d4a-4d6210ad8147",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.17,
        "x": 0.42,
        "y": 0.701
      },
      "kind": "list",
      "text": "Paying Users (MM)",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f629af26-55c6-436a-b2e8-da87c72fb19c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.016,
        "w": 0.022,
        "x": 0.919,
        "y": 0.915
      },
      "kind": "source-note",
      "text": "28",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "336e368c-da27-4b99-b4af-76656415df6a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.309,
        "x": 0.055,
        "y": 0.093
      },
      "kind": "title",
      "text": "Key Metrics",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0afede9c-5c8c-4c22-930e-b7fb18080643",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 31,
      "from": 24,
      "beatId": "2b0c73b4-5452-4210-911d-2e230d5595ca",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Business Model",
      "beatSlug": "sequoia-pitch-business-model",
      "evidence": "The deck presents financial highlights and long-term targets.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 31,
      "from": 24,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "3deb8707-b300-4353-aa40-4d9cf3dbfd43",
      "evidence": "The deck presents financial highlights and long-term targets, indicating a strong performance and growth potential.",
      "position": 1,
      "objective": "Why is now the right time for Dropbox?",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.6,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}