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      "text": "BAT A BETTER TOMORROW",
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      "text": "With more to do...\nFixing areas of under-performance through sharpened execution\nDrive consistent U.S. combustibles delivery\nStrengthen THP\nMaking active investment choices to enhance our capabilities and accelerate our transformation\nEvaluating all options to optimise capital allocation\nDeveloping a collaborative and inclusive culture",
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      "text": "Building on strong foundations...\nWe have the right strategy\nResilient financial performance, while continuing to transform\nStrong New Category profitability progress led by Vuse\nWe will continue to reward shareholders through strong, consistent cash returns\nEnergised management team with much to do, excited about opportunities ahead",
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