{
  "docId": "019de516-10f5-70cb-9e12-27d4ee68c3bd",
  "docSlug": "b6cd2296479ec4d9979ff117d8dd1d43",
  "documentTitle": "BAT | Results Presentation Deck | 44 slides",
  "authorId": "bat",
  "authorName": "BAT",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-07-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 34,
  "pageCount": 44,
  "prevPage": 33,
  "nextPage": 35,
  "slideType": "kpi_overview",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 4,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de516-10f5-70cb-9e12-27d4ee68c3bd/34",
  "deckHref": "/decks/019de516-10f5-70cb-9e12-27d4ee68c3bd",
  "deckJsonHref": "/decks/019de516-10f5-70cb-9e12-27d4ee68c3bd.json",
  "deckAnchorHref": "/decks/019de516-10f5-70cb-9e12-27d4ee68c3bd#slide-34",
  "components": [
    {
      "bbox": {
        "h": 0.579,
        "w": 0.301,
        "x": 0.501,
        "y": 0.22
      },
      "kind": "metric",
      "text": "Outstanding Vuse\nperformance\n60% volume exposure\n100%\nTotal volume retention\nvs pre-ban",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b920585f-1ed6-40a6-91c6-4296dee398bd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.579,
        "w": 0.301,
        "x": 0.17,
        "y": 0.22
      },
      "kind": "metric",
      "text": "California\nBAT Combustibles\n45% volume exposure\n>85%*\nTotal volume retention\nvs pre-ban",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e97c3912-5ba0-4844-9e53-644e51e30072",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.016,
        "w": 0.77,
        "x": 0.077,
        "y": 0.93
      },
      "kind": "source-note",
      "text": "Source: Company data. *Adjusting for a 13% pre-ban rate of decline, our underlying retention rate in California as a result of the flavour ban.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3307fb21-c232-4a09-a6b9-4b8fe904dd6d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.024,
        "w": 0.85,
        "x": 0.077,
        "y": 0.862
      },
      "kind": "title",
      "text": "Multi-category portfolio and agile commercial response driving consumer retention",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4d075534-bd0d-442e-8dd8-3a046b4e27f8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.07,
        "w": 0.609,
        "x": 0.077,
        "y": 0.073
      },
      "kind": "title",
      "text": "California: Still adjusting across all categories post-flavour ban",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f4d4f5d1-3099-4af8-a361-021da7256486",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "c4224bab-798c-46b6-9932-fe65b6b67be4",
      "evidence": "The slide presents metrics in a structured format, but not a clear 2x2 matrix.",
      "confidence": 0.5
    },
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "9209ab37-a02c-4491-8a1f-29e0bda49821",
      "evidence": "The slide presents data on California market performance, indicating an audience of investors or business stakeholders.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 36,
      "from": 27,
      "beatId": "9fe1d477-9033-475b-b68a-67bc1bd1715d",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Visualization",
      "beatSlug": "monroes-sequence-visualization",
      "evidence": "The presentation uses data and charts to illustrate the company's performance, including revenue buildup and margin expansion.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}