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  "docSlug": "d27a7f9ff9e607a3e3ed6c5828be12d4",
  "documentTitle": "DoubleVerify | Results Presentation Deck | 12 slides",
  "authorId": "doubleverify",
  "authorName": "DoubleVerify",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-05-01 00:00:00",
  "orientation": "landscape",
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  "pageNumber": 4,
  "pageCount": 12,
  "prevPage": 3,
  "nextPage": 5,
  "slideType": "revenue_buildup",
  "function": "decompose_segments",
  "density": "dense",
  "nDataPoints": 9,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de515-a471-7708-842f-9036c57222de/4",
  "deckHref": "/decks/019de515-a471-7708-842f-9036c57222de",
  "deckJsonHref": "/decks/019de515-a471-7708-842f-9036c57222de.json",
  "deckAnchorHref": "/decks/019de515-a471-7708-842f-9036c57222de#slide-4",
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      "kind": "chart",
      "text": "Activation\n+32% year-over-year growth\nQ1 '22: $53.0 M\nQ1 '23: $69.9 M",
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      "text": "Measurement\n+22% year-over-year growth\nQ1 '22: $33.8 M\nQ1 '23: $41.4 M",
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      "text": "Supply-Side\n+15% year-over-year growth\nQ1 '22: $9.9 M\nQ1 '23: $11.3 M",
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      "kind": "list",
      "text": "Key Drivers\nQ1 '23 TOTAL REVENUE GROWTH OF 27%\nAuthentic Brand Suitability\nSocial measurement\nNew Client Growth",
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      "kind": "title",
      "text": "Q1 2023 Revenue Growth Drivers",
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      "beatId": "66688227-8e3d-41eb-9417-25f64f3d6e6c",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Need",
      "beatSlug": "monroes-sequence-need",
      "evidence": "The need is presented through revenue growth drivers.",
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      "parentBeatName": "Complication",
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      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "8d8eebdf-99de-4896-b121-0a46adb320ab",
      "evidence": "The presentation implies that not investing in DoubleVerify could mean missing out on growth opportunities.",
      "position": 0,
      "objective": "to show the importance of investing in DoubleVerify now",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
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