{
  "docId": "019de515-9f09-7033-811b-53a2ac3305b8",
  "docSlug": "cce6749199539e12f709770167d15afc",
  "documentTitle": "CubeSmart | Investor Presentation Deck | 30 slides",
  "authorId": "cubesmart",
  "authorName": "CubeSmart",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 5,
  "pageCount": 30,
  "prevPage": 4,
  "nextPage": 6,
  "slideType": "timeline",
  "function": "establish_context",
  "density": "overcrowded",
  "nDataPoints": 2,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de515-9f09-7033-811b-53a2ac3305b8/5",
  "deckHref": "/decks/019de515-9f09-7033-811b-53a2ac3305b8",
  "deckJsonHref": "/decks/019de515-9f09-7033-811b-53a2ac3305b8.json",
  "deckAnchorHref": "/decks/019de515-9f09-7033-811b-53a2ac3305b8#slide-5",
  "components": [
    {
      "bbox": {
        "h": 1,
        "w": 0.383,
        "x": 0.617,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1df76166-1827-44fa-ad2e-8cacc23ccdef",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.069,
        "w": 0.21,
        "x": 0.309,
        "y": 0.28
      },
      "kind": "list",
      "text": "2012 Issued debut investment grade unsecured senior notes",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "053466fe-b2b4-4aa0-8554-f8319b23abd6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.069,
        "w": 0.21,
        "x": 0.058,
        "y": 0.514
      },
      "kind": "list",
      "text": "2010 Acquired United Stor-All to establish the third-party management platform",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2595606d-3b83-42fa-8ceb-f2ee55f3ad72",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.092,
        "w": 0.21,
        "x": 0.058,
        "y": 0.748
      },
      "kind": "list",
      "text": "2011 Acquired 22 property Storage Deluxe portfolio located primarily in NYC for $560 million",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "549a5711-8567-4e6b-afd6-dca4b762bded",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.046,
        "w": 0.21,
        "x": 0.058,
        "y": 0.397
      },
      "kind": "list",
      "text": "2006 Arrival of current management team",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5db1c19c-3ae2-438e-bd7f-1cd454d6b9d0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.069,
        "w": 0.21,
        "x": 0.309,
        "y": 0.748
      },
      "kind": "list",
      "text": "2021 Acquired 59 property Storage West portfolio for $1.7 billion",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5f8eb6d9-de5d-444e-9fac-5572065c0282",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.046,
        "w": 0.21,
        "x": 0.058,
        "y": 0.28
      },
      "kind": "list",
      "text": "2004 U-Store-It initial public offering",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "731e0a07-727a-47fb-90c6-c09683f221d1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.046,
        "w": 0.21,
        "x": 0.309,
        "y": 0.514
      },
      "kind": "list",
      "text": "2018 Opened 1,000th CubeSmart location",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ad560d2e-5d5d-4a5b-8e06-35a47e50ce25",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.046,
        "w": 0.21,
        "x": 0.058,
        "y": 0.631
      },
      "kind": "list",
      "text": "2011 Rebranded the company as CubeSmart",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d5f129f1-6662-41b7-9fc3-a50740188048",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.069,
        "w": 0.21,
        "x": 0.309,
        "y": 0.397
      },
      "kind": "list",
      "text": "2012 Won 1st ISS industry award for Best Customer Service",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d911acd8-418f-458d-9b5d-29edf66865c7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.069,
        "w": 0.21,
        "x": 0.309,
        "y": 0.631
      },
      "kind": "list",
      "text": "2020 Launched fully online rental platform, SmartRental",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e03141d3-ad1d-466f-ac6c-44bb5479c0ac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.47,
        "x": 0.058,
        "y": 0.169
      },
      "kind": "title",
      "text": "A history of executing on strategic objectives",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dae5675f-eda0-4546-b597-ca69047b1ba9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.402,
        "x": 0.058,
        "y": 0.102
      },
      "kind": "title",
      "text": "CubeSmart's History",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f76b212f-a938-4af2-b13e-15e7cd5ce3d2",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 5,
      "from": 4,
      "beatId": "8e8a290a-71a6-4c5a-8763-e0bd8938c411",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Market Size",
      "beatSlug": "sequoia-pitch-market-size",
      "evidence": "Slides 4-5 discuss the market opportunity and CubeSmart's history",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 5,
      "from": 4,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "ca2106e3-47e5-48fa-8d31-275c73371168",
      "evidence": "Slides 4-5 discuss the market opportunity and CubeSmart's history, setting up the investment case",
      "position": 0,
      "objective": "Why invest in CubeSmart now?",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.7,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}