{
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  "documentTitle": "Olaplex | Investor Presentation Deck | 23 slides",
  "authorId": "olaplex",
  "authorName": "Olaplex",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-03-01 00:00:00",
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  "pageNumber": 13,
  "pageCount": 23,
  "prevPage": 12,
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  "slideType": "revenue_buildup",
  "function": "plan_implementation",
  "density": "overcrowded",
  "nDataPoints": 8,
  "notes": null,
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  "slideHref": "/slides/019de515-4f4f-76d4-af7d-48cfbe5e13d6/13",
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      "kind": "list",
      "text": "2H 2023\nBenefit of new product introductions and distribution gains\nImprovement in demand from increased sales, marketing and education investments",
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      "kind": "list",
      "text": "Q1 2023\nContinuation of negative impacts from inventory rebalancing at certain Pro and Specialty Retail customers of approx. $25 MM\nLapping approx. $10 MM in net sales from Ulta pipeline shipments in Q2 2022",
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      "kind": "list",
      "text": "Q2 2023\nLapping approx. $22 MM in net sales from the introduction of 1-liter offerings in Q2 2022\nLapping approx. $10 MM in net sales from pull-forward demand related to July 2022 price increase",
      "attrs": {},
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      "kind": "source-note",
      "text": "*Adjusted EBITDA and Adjusted Net Income are non-GAAP measures. The Company is not able to provide, without unreasonable effort, a reconciliation of the guidance for adjusted EBITDA and adjusted net income to the most directly comparable GAAP measure because the Company does not currently have sufficient data to accurately estimate the variables and individual adjustments included in the most directly comparable GAAP measure that would be necessary for such reconciliations, including (a) income tax related accruals in respect of certain one-time items, (b) costs related to potential debt or equity transactions, and (c) other non-recurring expenses that cannot reasonably be estimated in advance. These adjustments are inherently variable and uncertain and depend on various factors that are beyond the Company's control and as a result it is also unable to predict their probable significance. Therefore, because management cannot estimate on a forward-looking basis without unreasonable effort the impact these variables and individual adjustments will have on its reported results in accordance with GAAP, it is unable to provide a reconciliation of the non-GAAP measures included in its fiscal 2023 guidance.",
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      "kind": "table",
      "text": "FY 2023 Guidance\nNet Sales $563 - $634 MM\nAdjusted Net Income* $176 - $224 MM\nAdjusted EBITDA* $261 - $322 MM",
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      "kind": "title",
      "text": "2023 REPRESENTS A RESET YEAR TO INCREASE INVESTMENTS TO SUPPORT FUTURE GROWTH",
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      "arcSlug": "sequoia-pitch",
      "beatName": "Financials",
      "beatSlug": "sequoia-pitch-financials",
      "evidence": "Fourth quarter and fiscal year 2022 highlights and 2023 revenue buildup are presented",
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      "confidence": 0.8,
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      "bestFor": "Visionary leadership, brand positioning, mission statements",
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      "evidence": "The deck presents what Olaplex does (solution), how it achieves its goals (differentiated R&D platform and IP portfolio), and why it is successful (competitive advantages)",
      "position": 0,
      "objective": "What, How, Why",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
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      "name": "Cost Of Inaction",
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      "evidence": "2023 is presented as a reset year to increase investments to support future growth",
      "position": 1,
      "objective": "Cost of not investing in growth",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.5,
      "description": "Quantify what happens if the audience does nothing"
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