{
  "docId": "019de515-2e4c-72a8-90ba-dd5397dd4681",
  "docSlug": "c41b646a4353556a85e4a95f66b21e67",
  "documentTitle": "Braze | Investor Presentation Deck | 28 slides",
  "authorId": "braze",
  "authorName": "Braze",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-03-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 13,
  "pageCount": 28,
  "prevPage": 12,
  "nextPage": 14,
  "slideType": "problem_statement",
  "function": "frame_problem",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de515-2e4c-72a8-90ba-dd5397dd4681/13",
  "deckHref": "/decks/019de515-2e4c-72a8-90ba-dd5397dd4681",
  "deckJsonHref": "/decks/019de515-2e4c-72a8-90ba-dd5397dd4681.json",
  "deckAnchorHref": "/decks/019de515-2e4c-72a8-90ba-dd5397dd4681#slide-13",
  "components": [
    {
      "bbox": {
        "h": 0.06,
        "w": 0.102,
        "x": 0.23,
        "y": 0.63
      },
      "kind": "image",
      "text": null,
      "attrs": {},
      "subkind": "icon-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7d6b054c-a32b-4d3d-9de2-5e18aed989b0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.102,
        "x": 0.23,
        "y": 0.23
      },
      "kind": "image",
      "text": null,
      "attrs": {},
      "subkind": "icon-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f1a8138e-366f-42b6-93c4-3def95473ca8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.018,
        "w": 0.226,
        "x": 0.583,
        "y": 0.475
      },
      "kind": "list",
      "text": "Limited Interoperability",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2088649e-1684-41ae-be21-e547e2705019",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.258,
        "x": 0.583,
        "y": 0.623
      },
      "kind": "list",
      "text": "Time-Consuming and Difficult to Implement and Use",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2828015f-4a74-406c-9e54-50d778fcd2a7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.018,
        "w": 0.248,
        "x": 0.583,
        "y": 0.401
      },
      "kind": "list",
      "text": "Lack of Comprehensiveness",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "30621ddf-d6fc-45e5-a9c9-a4e26cc967dd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.306,
        "x": 0.583,
        "y": 0.277
      },
      "kind": "list",
      "text": "Initially Architected as Single-Channel Point Solutions",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6939f2ab-a602-49f6-b8b8-8450702c8b91",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.018,
        "w": 0.198,
        "x": 0.583,
        "y": 0.747
      },
      "kind": "list",
      "text": "Not Enterprise-Grade",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8adfc364-0cde-4012-8396-8fa826c30f1c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.018,
        "w": 0.14,
        "x": 0.583,
        "y": 0.549
      },
      "kind": "list",
      "text": "High Latency",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e2355bc6-2710-477f-a60c-7ef5931ecfc8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.018,
        "w": 0.236,
        "x": 0.177,
        "y": 0.78
      },
      "kind": "paragraph",
      "text": "POINT SOLUTIONS",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "87e4a358-6692-4d7e-99c7-7efc3cf69620",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.018,
        "w": 0.33,
        "x": 0.128,
        "y": 0.377
      },
      "kind": "paragraph",
      "text": "LEGACY MARKETING CLOUDS",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c00fe10f-767d-4ef3-88d0-d8d27db1009f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.016,
        "w": 0.019,
        "x": 0.03,
        "y": 0.954
      },
      "kind": "source-note",
      "text": "13",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ac099e9c-8e28-4a43-bd0c-9df85b453f00",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.77,
        "x": 0.118,
        "y": 0.065
      },
      "kind": "title",
      "text": "Existing Solutions Do Not Meet Consumer Expectations and Needs",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "de63f278-0945-4647-b41d-66d59d256233",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Problem Statement Canvas",
      "slug": "problem-statement-canvas",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "d69777fa-cb23-4fc4-9f39-cc2169014d3e",
      "evidence": "title/headline: Existing Solutions Do Not Meet Consumer Expectations and Needs",
      "confidence": 0.6
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 13,
      "from": 13,
      "beatId": "02400cad-5d75-4e4f-b271-55db6490a1ef",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "The problem statement is clearly outlined on page 13",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 14,
      "from": 13,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "2f87a81c-5fd3-4626-93bb-5fa07cb642d5",
      "evidence": "The cost of inaction is implied by highlighting the shortcomings of existing solutions on pages 13-14",
      "position": 0,
      "objective": "Highlight the limitations of existing solutions",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.7,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}