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  "documentTitle": "Shopify | Investor Presentation Deck | 42 slides",
  "authorId": "shopify",
  "authorName": "Shopify",
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  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-02-01 00:00:00",
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      "kind": "list",
      "text": "Cross-sell more solutions\nB2B: Penetrate into existing merchants with B2B capabilities\nPOS Pro: Expand view into physical retail\nShopify Capital: Help merchants obtain funds faster and cheaper than traditional banks\nShopify Markets: Enable merchants to sell internationally\nLogistics: Vertically integrated supply chain solutions to help merchants continue to scale",
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      "text": "Pursue new segments\nEnterprise: Attracting enterprise-level merchants with launch of Commerce Components by Shopify\nB2B: Wholesale is multiple times D2C opportunity\nPhysical retail: Still over 75% of overall commerce\nInternational: Expanding beyond the US and Canada",
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      "kind": "list",
      "text": "Upgrade to Plus\nFunnel effect to Plus\nCompelling new features only available on Plus (e.g. Shopify Audiences, B2B)",
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      "text": "Go Global\nLaunched Shopify Markets Pro making it easier to accelerate global expansion to 150+ countries overnight\nLocalized subscription pricing now available 200+ countries",
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      "text": "Shopify Capital\n$4.7B cumulative funded since April 2016",
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      "text": "Shopify POS\nPlus merchants accounted for ~27% of all POS Pro sales in Q4/22\nQ4/22 POS GMV grew 25% YOY",
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      "text": "Shopify Payments\nQ4/22 GPV penetration 56% vs 51% in Q4/21",
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      "text": "Shopify Plus\n25% of all Plus additions came through self-service upgrade experience in 2022",
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      "text": "Shopify Markets\nShopify enabled ~$28B in cross-border sales in Q4/22",
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      "kind": "metric",
      "text": "Shopify Fulfillment Network (SFN)\n28% increase in orders per merchant in Q4/22 vs Q4/21",
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      "kind": "title",
      "text": "As merchants increase their product utilization over time",
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      "text": "Immense opportunities for growth",
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