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  "documentTitle": "CubeSmart | Investor Presentation Deck | 28 slides",
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      "text": "Research\nPaid Search: Bid on ~2+ million keywords\nBrand Marketing: Further build brand awareness, making CUBE an operator of choice\nSocial Media: Innovative tactics to reach prospective customers",
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      "text": "Rental\nSmartRental: ~30% of customers rent through SmartRental\nIn-Store Teammates: Reduce friction throughout the rental process\nHIVE Point of Sale: Flexible platform to build further enhancements",
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      "text": "1. Data for full year ended December 31, 2021",
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