{
  "docId": "019de514-9c64-72ee-84cd-1279027c63eb",
  "docSlug": "eccfdb6c07f3d9b7deff080579662eb2",
  "documentTitle": "Lightspeed | Investor Day Presentation Deck | 120 slides",
  "authorId": "lightspeed",
  "authorName": "Lightspeed",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 94,
  "pageCount": 120,
  "prevPage": 93,
  "nextPage": 95,
  "slideType": "kpi_overview",
  "function": "quantify_opportunity",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de514-9c64-72ee-84cd-1279027c63eb/94",
  "deckHref": "/decks/019de514-9c64-72ee-84cd-1279027c63eb",
  "deckJsonHref": "/decks/019de514-9c64-72ee-84cd-1279027c63eb.json",
  "deckAnchorHref": "/decks/019de514-9c64-72ee-84cd-1279027c63eb#slide-94",
  "components": [
    {
      "bbox": {
        "h": 0.13,
        "w": 0.88,
        "x": 0.06,
        "y": 0.54
      },
      "kind": "list",
      "text": "Customer Acquisition Cost (CAC)\nWhat we spend to get a new Customer Location²",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "71efbc08-95aa-4e80-bd2f-28e5e9d90bb6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.13,
        "w": 0.88,
        "x": 0.06,
        "y": 0.37
      },
      "kind": "list",
      "text": "Lifetime Value (LTV)\nHow much Gross Profit we expect over the estimated life of a Customer Location¹",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7b6fee33-4c37-4fb1-a069-2625a1afb19d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.88,
        "x": 0.06,
        "y": 0.22
      },
      "kind": "paragraph",
      "text": "We have a disciplined approach to ensuring we are bringing on new Customer Locations in a way that supports long term profitability.",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "167b3b7c-33a1-49b9-8cfd-2989111d46eb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.67,
        "x": 0.06,
        "y": 0.74
      },
      "kind": "paragraph",
      "text": "We measure our unit economics as a multiple of LTV to CAC.",
      "attrs": {},
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "aa511277-5bba-452e-ba0d-8d6c32076cc7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.95,
        "x": 0.04,
        "y": 0.87
      },
      "kind": "source-note",
      "text": "¹ We estimate the lifetime value of a Customer Location using the Gross Profit we expect per Customer Location, at our current ARPU, after incorporating an assumed level of churn based on historical levels.\n² Customer acquisition costs are calculated as our Non-IFRS sales and marketing expenses (please see Appendix B for Non-IFRS financial measures and definition and reconciliation to sales and marketing expenses), as adjusted for other costs of acquiring our Customer Locations, in a period divided by the number of new Customer Locations added for that period.",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9643f81f-7334-4ce7-8f82-ba434a3f7327",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.52,
        "x": 0.06,
        "y": 0.07
      },
      "kind": "title",
      "text": "Customer unit economics",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2a9bcd84-a9d1-4279-9881-4c8d26c61ebe",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "9cadab3f-02fc-4899-971b-07055928502e",
      "evidence": "list/bullet: Lifetime Value (LTV) / How much Gross Profit we expect over the estimated life of a Customer Location¹ / list/bullet: Customer Acquisition Cost (CAC) / What we spend to get a new Customer Location²",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 120,
      "from": 31,
      "beatId": "9572dafc-62ed-4ce8-b060-eb49fea22fb4",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Future Success",
      "beatSlug": "sparkline-new-bliss",
      "evidence": "The presentation concludes by highlighting Lightspeed's potential for future success and growth.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}