{
  "docId": "019de514-905f-75fa-bb8f-c6853df093e0",
  "docSlug": "44a514a7bafd248b9593180ca4c9f754",
  "documentTitle": "Dave | Results Presentation Deck | 33 slides",
  "authorId": "dave",
  "authorName": "Dave",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 18,
  "pageCount": 33,
  "prevPage": 17,
  "nextPage": 19,
  "slideType": "propose_solution",
  "function": "propose_solution",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de514-905f-75fa-bb8f-c6853df093e0/18",
  "deckHref": "/decks/019de514-905f-75fa-bb8f-c6853df093e0",
  "deckJsonHref": "/decks/019de514-905f-75fa-bb8f-c6853df093e0.json",
  "deckAnchorHref": "/decks/019de514-905f-75fa-bb8f-c6853df093e0#slide-18",
  "components": [
    {
      "bbox": {
        "h": 0.03,
        "w": 0.906,
        "x": 0.047,
        "y": 0.25
      },
      "kind": "diagram",
      "text": "Acquire, Engage, Deepen",
      "attrs": {},
      "subkind": "process",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c06cbaea-6e62-4409-9496-fdff8a6dae02",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.06,
        "x": 0.034,
        "y": 0.92
      },
      "kind": "image",
      "text": "Dave",
      "attrs": {},
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f150a1b7-7627-494a-98af-8633d258f288",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.26,
        "w": 0.29,
        "x": 0.723,
        "y": 0.44
      },
      "kind": "list",
      "text": "Deepen\n• Create a Dave Card payments relationship with instant spending and early direct deposit access\n• Build primary direct deposit relationships",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7ec790fe-df80-44d9-a823-0cdd24056c4e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.26,
        "w": 0.29,
        "x": 0.047,
        "y": 0.44
      },
      "kind": "list",
      "text": "Acquire\n• Acquire efficiently by marketing top of mind liquidity pain points\n• Grow prudently to facilitate break-even",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "86c3d8ce-cc24-45f4-be4c-16daed792a67",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.26,
        "w": 0.29,
        "x": 0.385,
        "y": 0.44
      },
      "kind": "list",
      "text": "Engage\n• Delight members with same-day credit access using AI underwriting.\n• Profitably grow ExtraCash originations",
      "attrs": {},
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b356ad05-5a1f-4f80-ac47-da50a32ad8fd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.018,
        "x": 0.94,
        "y": 0.92
      },
      "kind": "source-note",
      "text": "18",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "81af006c-605f-48be-8bd7-e414563edc00",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.409,
        "x": 0.047,
        "y": 0.08
      },
      "kind": "title",
      "text": "Business strategy",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "864f907f-f2d4-457a-ad1f-8acb6b505ee1",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "AIDA Model",
      "slug": "aida-model",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "14cd07d5-e06d-4e2d-9365-330ce80b44ab",
      "evidence": "The components list/bullet: Deepen, Acquire, Engage, which instantiates the AIDA model (Attention, Interest, Desire, Action) in a marketing context.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}