{
  "docId": "019de514-85ce-719f-b2ee-e454a1ba16ae",
  "docSlug": "9a3cae55c7903e643584c7fab406b458",
  "documentTitle": "BigCommerce | Results Presentation Deck | 35 slides",
  "authorId": "bigcommerce",
  "authorName": "BigCommerce",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 8,
  "pageCount": 35,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "dense",
  "nDataPoints": 24,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de514-85ce-719f-b2ee-e454a1ba16ae/8",
  "deckHref": "/decks/019de514-85ce-719f-b2ee-e454a1ba16ae",
  "deckJsonHref": "/decks/019de514-85ce-719f-b2ee-e454a1ba16ae.json",
  "deckAnchorHref": "/decks/019de514-85ce-719f-b2ee-e454a1ba16ae#slide-8",
  "components": [
    {
      "bbox": {
        "h": 0.56,
        "w": 0.429,
        "x": 0.547,
        "y": 0.31
      },
      "kind": "chart",
      "text": "Worldwide digital commerce applications revenue by business model ($Bn) 2020A 2021E 2022E 2023E 2024E 2025E B2B B2C 5.4 6.2 7.0 7.9 8.9 9.9 10% CAGR 18% CAGR",
      "attrs": {
        "chart_type": "stacked bar",
        "data_points": [
          {
            "B2B": 2,
            "B2C": 3.4,
            "year": "2020A",
            "total": 5.4
          },
          {
            "B2B": 2.3,
            "B2C": 3.9,
            "year": "2021E",
            "total": 6.2
          },
          {
            "B2B": 2.6,
            "B2C": 4.4,
            "year": "2022E",
            "total": 7
          },
          {
            "B2B": 2.9,
            "B2C": 5,
            "year": "2023E",
            "total": 7.9
          },
          {
            "B2B": 3.3,
            "B2C": 5.6,
            "year": "2024E",
            "total": 8.9
          },
          {
            "B2B": 3.7,
            "B2C": 6.2,
            "year": "2025E",
            "total": 9.9
          }
        ],
        "series_names": [
          "B2B",
          "B2C"
        ],
        "x_axis_label": "Year",
        "y_axis_label": "$Bn"
      },
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c255e136-1b00-47b5-b75f-2c1669d814d6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.56,
        "w": 0.47,
        "x": 0.047,
        "y": 0.31
      },
      "kind": "chart",
      "text": "Worldwide digital commerce applications revenue by deployment ($Bn) 2020A 2021E 2022E 2023E 2024E 2025E On-premise/other software Public cloud services (own IP) 5.4 6.2 7.0 7.9 8.9 9.9 20% CAGR (2%) CAGR",
      "attrs": {
        "chart_type": "stacked bar",
        "data_points": [
          {
            "year": "2020A",
            "total": 5.4,
            "On-premise/other software": 2.5,
            "Public cloud services (own IP)": 2.9
          },
          {
            "year": "2021E",
            "total": 6.2,
            "On-premise/other software": 2.5,
            "Public cloud services (own IP)": 3.7
          },
          {
            "year": "2022E",
            "total": 7,
            "On-premise/other software": 2.5,
            "Public cloud services (own IP)": 4.5
          },
          {
            "year": "2023E",
            "total": 7.9,
            "On-premise/other software": 2.5,
            "Public cloud services (own IP)": 5.4
          },
          {
            "year": "2024E",
            "total": 8.9,
            "On-premise/other software": 2.5,
            "Public cloud services (own IP)": 6.4
          },
          {
            "year": "2025E",
            "total": 9.9,
            "On-premise/other software": 2.4,
            "Public cloud services (own IP)": 7.5
          }
        ],
        "series_names": [
          "On-premise/other software",
          "Public cloud services (own IP)"
        ],
        "x_axis_label": "Year",
        "y_axis_label": "$Bn"
      },
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fabc517d-779c-4f1b-9ae7-5c7aed198fb6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.015,
        "w": 0.46,
        "x": 0.047,
        "y": 0.92
      },
      "kind": "source-note",
      "text": "Source: IDC Worldwide Digital Commerce Applications Revenue Snapshot, June 2021.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ce26d40a-2e93-41e1-8d2b-2556fe13b703",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.909,
        "x": 0.047,
        "y": 0.143
      },
      "kind": "title",
      "text": "Ecommerce platform spend forecasted to grow to $9.9B in 2025",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0d6296a2-1fc2-49ae-ac7d-9ceb1d39f279",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 14,
      "from": 6,
      "beatId": "e61552f2-959c-46a5-83b9-6ea48d3d0ed1",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Key Performance Indicators",
      "beatSlug": null,
      "evidence": "Overview of BigCommerce's growth metrics",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    },
    {
      "to": 14,
      "from": 7,
      "beatId": "08c3c52e-6cea-43fb-89be-bca90179aef9",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Solution Proposal",
      "beatSlug": null,
      "evidence": "BigCommerce's growth strategy and solution",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 14,
      "from": 6,
      "name": "Logic Chain",
      "slug": "01-logic-chain",
      "bestFor": "Skeptical audiences, controversial recommendations, rigorous analysis",
      "matchId": "24dced9d-d9b8-4837-8d54-89c21ca9464f",
      "evidence": "The document presents a logical chain of growth metrics and performance indicators",
      "position": 0,
      "objective": "To demonstrate growth potential",
      "structure": "Premise 1 (Accepted truth) -> Premise 2 (Observed fact) -> Therefore... (Inevitable conclusion)",
      "confidence": 0.7,
      "description": "Build an airtight chain of logic where each premise leads inevitably to the conclusion"
    },
    {
      "to": 14,
      "from": 7,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "7746586e-9474-43b3-a624-833cfe82ba38",
      "evidence": "The document implies the cost of inaction by highlighting growth potential",
      "position": 1,
      "objective": "To highlight the cost of not investing in ecommerce",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}