{
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  "docSlug": "4a0e3bdf48693e560bf5d25a6e226751",
  "documentTitle": "Affirm | Results Presentation Deck | 28 slides",
  "authorId": "affirm",
  "authorName": "Affirm",
  "documentKindSlug": "conference-presentation",
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  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-11-01 00:00:00",
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  "pageNumber": 10,
  "pageCount": 28,
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  "function": "present_solution",
  "density": "balanced",
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  "notes": "Uses a two-column layout with a central logo representing the flywheel effect between the two groups.",
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  "slideHref": "/slides/019de514-75da-72a5-94a7-a284d0eb82b0/10",
  "deckHref": "/decks/019de514-75da-72a5-94a7-a284d0eb82b0",
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      "kind": "diagram",
      "text": "Affirm central flywheel logo",
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      "kind": "list",
      "text": "Customer Insights; Greater Sales; Minimize Discounting; Satisfied Customers",
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      "text": "Flexible payment term options; No late or hidden fees; Never pay more than agreed; Transparent and easy to understand",
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      "kind": "title",
      "text": "Delivering Value for Consumers and Merchants",
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      "evidence": "Central circular arrows connecting consumer and merchant value propositions",
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      "arcName": "The Sequoia Pitch",
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      "evidence": "Slides 4-28 present Affirm's solution, including its platform, technology, and business model",
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      "evidence": "The deck implies that not using Affirm's products would result in missed opportunities for consumers and merchants",
      "position": 0,
      "objective": "What is the cost of not using Affirm's financial products?",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
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      "evidence": "The deck presents a sense of urgency around the market opportunity and Affirm's competitive advantages",
      "position": 1,
      "objective": "Why is now the right time to invest in Affirm?",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
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