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      "text": "We're here for everything you expected, and everything you didn't. (Like this handy box for mementos and memories, because those early days are a blur!) welcome to parenthood buybuy BABY 9 months buybuy BABY date: what's new: current family vibe: most unexpected discovery: fave memory so far:",
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      "text": "Offering customers unique products and services to drive organic growth\nWorking with new and well-known National Brands to secure exclusive items and lines\nLaunching Owned Brands in 2H22 in adjacent, white space categories\nIncreasing our customer engagement through service offerings and partnerships\nIn September 2022, hosted PregoExpo in Garden City, NY drawing more than 700 guests in-store\nExpanding Registry Insiders events to full chain\nBaby registry re-launch in 2H22\nNew 'Welcome to Parenthood' marketing for registry sign-ups beginning in Q3'22\nFull re-launch of Registry services in Q4'22 to capitalize on peak registry season (Jan-Mar)\nInvesting in future growth\n14 new store openings remain on track for FY22",
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