{
  "docId": "019de513-faa8-710d-b135-0041c95aaf37",
  "docSlug": "b744a9b70ceda294a50ea362e7006113",
  "documentTitle": "Adobe | Mergers and Acquisitions Presentation Deck | 15 slides",
  "authorId": "adobe",
  "authorName": "Adobe",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2022-09-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 8,
  "pageCount": 15,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "other",
  "function": "establish_context",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de513-faa8-710d-b135-0041c95aaf37/8",
  "deckHref": "/decks/019de513-faa8-710d-b135-0041c95aaf37",
  "deckJsonHref": "/decks/019de513-faa8-710d-b135-0041c95aaf37.json",
  "deckAnchorHref": "/decks/019de513-faa8-710d-b135-0041c95aaf37#slide-8",
  "components": [
    {
      "bbox": {
        "h": 0.43,
        "w": 0.999,
        "x": 0.001,
        "y": 0.499
      },
      "kind": "image",
      "text": null,
      "attrs": {},
      "subkind": "infographic",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6237592d-2798-49be-9ce7-051287e8f6b1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.05,
        "x": 0.03,
        "y": 0.956
      },
      "kind": "image",
      "text": null,
      "attrs": {},
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bc82ce8c-b4f5-4a4c-a3e0-cc656a00c0d9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.013,
        "w": 0.19,
        "x": 0.78,
        "y": 0.963
      },
      "kind": "source-note",
      "text": "© 2022 Adobe. All Rights Reserved. Adobe Confidential.",
      "attrs": {},
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4fc672f6-708c-4175-8de4-a69e57f3bb4c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.099,
        "w": 0.833,
        "x": 0.086,
        "y": 0.202
      },
      "kind": "title",
      "text": "Devoted community of millions of product designers, developers, students and knowledge workers around the globe",
      "attrs": {},
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3a379784-99da-4426-94be-054350e603c1",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 8,
      "from": 5,
      "beatId": "0efa47ce-1ddd-470d-96e9-7b6f39d927be",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Problem (Identify pain)",
      "beatSlug": "problem-agitate-solution-problem-identify-pain",
      "evidence": "Slides proposing the solution and discussing Figma's userbase and community indicate an identification of pain points and a move towards a solution.",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 13,
      "from": 5,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "6cd343ee-c64b-40e2-b8e2-b26f37cf01fc",
      "evidence": "The narrative builds from problem identification through to solution benefits, implying a cost of inaction.",
      "position": 0,
      "objective": "To highlight the cost of not acquiring Figma and integrating its capabilities",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.7,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}