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      "text": "(Previous treatment) Please describe whether you consulted with a dental professional and whether they were positive, negative or neutral on the treatment option¹",
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      "text": "65% of customers consult with a dental professional when considering teeth straightening options. Of those customers, fewer are reporting their doctor expressed a negative sentiment while positive/neutral sentiment grows.",
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      "text": "(Previous treatment) Was the dental professional positive, negative or neutral on the treatment options? ²",
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      "text": "Source: U.S. brand tracker (general population): Q2 2022. 1) 189 responses. 2) 240 responses.",
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