{
  "docId": "019de513-52f5-76cc-a665-3cd872060c10",
  "docSlug": "0c763e4208c8a432ab9772475477c7cf",
  "documentTitle": "Whitebread | Credit Presentation Deck | 27 slides",
  "authorId": "whitebread",
  "authorName": "Whitbread",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 5,
  "pageCount": 27,
  "prevPage": 4,
  "nextPage": 6,
  "slideType": "before_after",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 6,
  "notes": "The slide uses a before-after-bridge style to show the impact of COVID-19 restrictions on financial performance.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de513-52f5-76cc-a665-3cd872060c10/5",
  "deckHref": "/decks/019de513-52f5-76cc-a665-3cd872060c10",
  "deckJsonHref": "/decks/019de513-52f5-76cc-a665-3cd872060c10.json",
  "deckAnchorHref": "/decks/019de513-52f5-76cc-a665-3cd872060c10#slide-5",
  "components": [
    {
      "bbox": {
        "h": 0.3,
        "w": 0.9,
        "x": 0.03,
        "y": 0.18
      },
      "kind": "chart",
      "text": "Total sales",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0c11a93d-92f8-413d-b1a5-4dd177657859",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.9,
        "x": 0.03,
        "y": 0.55
      },
      "kind": "chart",
      "text": "Statutory profit before tax",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f86f1db6-9210-4757-8b15-c34d204e8830",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.85,
        "x": 0.08,
        "y": 0.88
      },
      "kind": "legend",
      "text": "Pre-COVID; Restrictions throughout UK and Germany; Restrictions eased in Q1 for UK, Germany restrictions throughout",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b9d8b534-9a89-4fc3-b80e-93aa754ce993",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.9,
        "x": 0.03,
        "y": 0.12
      },
      "kind": "subtitle",
      "text": "Commercial initiatives and strong appeal of Premier Inn's customer offering driving recovery as Government restrictions relaxed",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2205b064-e4e0-4fd6-8dd9-4d057b760549",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.5,
        "x": 0.03,
        "y": 0.03
      },
      "kind": "title",
      "text": "Strong recovery: returning to profitability",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3659bf2d-439d-4401-93f9-0c46a73c8aa5",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Before-After-Bridge",
      "slug": "before-after-bridge",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "18e4d661-3976-407e-abce-3636a5d933ec",
      "evidence": "subtitle: Commercial initiatives and strong appeal of Premier Inn's customer offering driving recovery as Government restrictions relaxed",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "before-after-framing",
      "slug": null,
      "matchId": "e8e32e35-00c4-4b0c-9263-1dc7e31decac",
      "evidence": "Compares pre-COVID performance with pandemic-impacted FY21 and recovery in FY22.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 8,
      "from": 5,
      "beatId": "dc4dce2e-0f86-48a6-99c2-57ea92df8dc6",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Early Struggles",
      "beatSlug": "rags-to-riches-early-struggles",
      "evidence": "The document discusses Whitbread's challenges in Germany and the UK market.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 6,
      "from": 5,
      "name": "Before After",
      "slug": "21-before-after",
      "bestFor": "Product demos, process improvements, ROI justification",
      "matchId": "a81c00af-348d-4680-a8fa-1e659e4f89fb",
      "evidence": "The document uses before-after slides to show Whitbread's recovery and growth.",
      "position": 0,
      "objective": "Show recovery and growth",
      "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta",
      "confidence": 0.8,
      "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}