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  "documentTitle": "Shopify | Investor Presentation Deck | 37 slides",
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  "presentationDate": "2022-05-01 00:00:00",
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      "text": "Three circles representing market segments: Entrepreneurs (black), SMBs (lime), Larger Brands (white)",
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      "text": "$160B",
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      "text": "Anyone who wants to make more money from their site than they pay for it",
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      "text": "(1) Merchants defined as retailers with fewer than 500 employees. Includes commercially located businesses, sole proprietorships and home-based businesses. Does not include early-stage entrepreneurs or enterprises. (2) Average revenue per merchant of approximately $2,354 based on ARPU for 2021 and 68 million retail businesses globally (Source: AMI Partners, 2020)",
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