{
  "docId": "019de513-2bf5-73f8-825b-99ddb49741c4",
  "docSlug": "6f13af8588a7744316a93131d6d74e6a",
  "documentTitle": "MoneyLion | Results Presentation Deck | 33 slides",
  "authorId": "moneylion",
  "authorName": "MoneyLion",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 10,
  "pageCount": 33,
  "prevPage": 9,
  "nextPage": 11,
  "slideType": "thesis_headline",
  "function": "present_framework",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "Uses a simple additive equation format to explain business strategy.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de513-2bf5-73f8-825b-99ddb49741c4/10",
  "deckHref": "/decks/019de513-2bf5-73f8-825b-99ddb49741c4",
  "deckJsonHref": "/decks/019de513-2bf5-73f8-825b-99ddb49741c4.json",
  "deckAnchorHref": "/decks/019de513-2bf5-73f8-825b-99ddb49741c4#slide-10",
  "components": [
    {
      "bbox": {
        "h": 0.21,
        "w": 0.63,
        "x": 0.185,
        "y": 0.575
      },
      "kind": "list",
      "text": "I. Unique Competitive Positioning and Massive TAM\nII. Acquisition and Retention Growth Loops\nIII. Diversified Revenue and Operating Leverage",
      "attrs": null,
      "subkind": "numbered",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d3163927-917d-409a-a113-aaf6a3bbdc98",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.061,
        "w": 0.82,
        "x": 0.09,
        "y": 0.335
      },
      "kind": "paragraph",
      "text": "CONSUMER + ENTERPRISE",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "15c19891-6561-48f4-ab70-dcc90da4c616",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.061,
        "w": 0.308,
        "x": 0.038,
        "y": 0.118
      },
      "kind": "title",
      "text": "Our Business Model",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b2f60f22-2861-4278-8e96-14fc9c02f7f4",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "causal-chain",
      "slug": null,
      "matchId": "1e61f069-d228-49de-ba35-c088b11d6623",
      "evidence": "The slide uses an equation format (A + B = C) to explain the business model's outcomes.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [
    {
      "to": 14,
      "from": 5,
      "beatId": "0b194550-6e77-400c-a04f-e654115dadc7",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Rising Success",
      "beatSlug": "rags-to-riches-rising-success",
      "evidence": "The presentation highlights MoneyLion's growth in customers, revenue, and products",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [
    {
      "to": 10,
      "from": 5,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "fa939776-1414-4bdb-bca7-ec9f7dcdcd9c",
      "evidence": "The presentation uses the golden circle framework to explain MoneyLion's business model",
      "position": 0,
      "objective": "Why MoneyLion's business model is unique",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}