{
  "docId": "019de513-1cc4-71cb-adf9-00b5409dbc76",
  "docSlug": "5608988b3c8521e03fe3b23738a39afc",
  "documentTitle": "Harley Davidson | SPAC Presentation Deck | 28 slides",
  "authorId": "harley-davidson",
  "authorName": "LiveWire",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2022-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 20,
  "pageCount": 28,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "key_messages",
  "function": "present_solution",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a split-screen layout with a physical hardware shot on the left and a digital UI mockup on the right.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de513-1cc4-71cb-adf9-00b5409dbc76/20",
  "deckHref": "/decks/019de513-1cc4-71cb-adf9-00b5409dbc76",
  "deckJsonHref": "/decks/019de513-1cc4-71cb-adf9-00b5409dbc76.json",
  "deckAnchorHref": "/decks/019de513-1cc4-71cb-adf9-00b5409dbc76#slide-20",
  "components": [
    {
      "bbox": {
        "h": 1,
        "w": 0.46,
        "x": 0,
        "y": 0
      },
      "kind": "image",
      "text": "Motorcycle dashboard",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fd6dc75f-1afc-46aa-aeb1-6f0f894071ea",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.9,
        "w": 0.23,
        "x": 0.54,
        "y": 0.05
      },
      "kind": "image",
      "text": "LiveWire mobile app interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "93650c93-bd4c-4a62-b8ea-409821efc020",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.15,
        "x": 0.82,
        "y": 0.15
      },
      "kind": "list",
      "text": "Connected App, Over-the-Air Updates, Customizable Ride Modes, Built-in Cellular Connectivity & GPS, Remote Monitoring & Diagnostics",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b26fce1b-6092-4282-89a8-fc8bedab6596",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.03,
        "y": 0.08
      },
      "kind": "title",
      "text": "The Connected Customer Experience",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "16ecb3ca-3598-4dcf-8fe9-6864716c8c76",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.25,
        "x": 0.03,
        "y": 0.05
      },
      "kind": "title",
      "text": "PROPRIETARY CORE TECHNOLOGIES",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3347c35c-c709-4d29-a5c5-c7420b99528c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "ea40288c-0d1d-414b-b027-ae01938b257f",
      "evidence": "The slide mentions 'The Connected Customer Experience', implying a focus on the target audience.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 22,
      "from": 18,
      "beatId": "41e1e317-787a-4199-99e9-5fc5e6c68f0a",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Team",
      "beatSlug": "sequoia-pitch-team",
      "evidence": "The deck highlights the partnership with Harley Davidson and the LiveWire team.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 22,
      "from": 18,
      "name": "Jobs To Be Done",
      "slug": "53-jobs-to-be-done",
      "bestFor": "Product innovation, market entry, competitive positioning",
      "matchId": "d01cd432-2948-418a-8304-2d82a6793e84",
      "evidence": "The deck presents the connected customer experience and product roadmap.",
      "position": 2,
      "objective": "Understanding the jobs to be done by LiveWire customers",
      "structure": "The Customer's Job -> Current Solutions (Hired/Fired) -> Unmet Needs -> Our Solution Fit",
      "confidence": 0.6,
      "description": "Reframe the problem around what the customer is trying to accomplish, not what they're buying"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}