{
  "docId": "019de513-069b-7529-a2ae-c5494a99c1c0",
  "docSlug": "309f7a8d60ab0fb48dd76bbf2f3a6d4b",
  "documentTitle": "Cloudflare | Investor Day Presentation Deck | 97 slides",
  "authorId": "cloudflare",
  "authorName": "Cloudflare",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 79,
  "pageCount": 97,
  "prevPage": 78,
  "nextPage": 80,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "overcrowded",
  "nDataPoints": 5,
  "notes": "The chart uses a waterfall-like progression to show how new product categories (Application Services, Zero Trust, Network Services, R2) have been added to the TAM stack.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de513-069b-7529-a2ae-c5494a99c1c0/79",
  "deckHref": "/decks/019de513-069b-7529-a2ae-c5494a99c1c0",
  "deckJsonHref": "/decks/019de513-069b-7529-a2ae-c5494a99c1c0.json",
  "deckAnchorHref": "/decks/019de513-069b-7529-a2ae-c5494a99c1c0#slide-79",
  "components": [
    {
      "bbox": {
        "h": 0.9,
        "w": 0.12,
        "x": 0.85,
        "y": 0.05
      },
      "kind": "callout",
      "text": "Areas for Potential Incremental Growth: Serverless, Database, Internet of Things, 5G Cellular, Consumer",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4dc82973-d5b6-4bfb-8a97-b978b1fbbf78",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.6,
        "x": 0.15,
        "y": 0.2
      },
      "kind": "chart",
      "text": "TAM growth from 2018 to 2024",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "72eace7b-a534-4ce2-a3fc-c6712d6ad419",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.15,
        "x": 0.65,
        "y": 0.55
      },
      "kind": "list",
      "text": "Cloudflare Zero Trust Services: VPN, Content Filtering, Remote Browser Isolation, Data Loss Prevention, Privileged Access Management, Network Analytics, Email, CASB",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0ebab70e-b8cb-4c13-81a7-d4870aa3286d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.15,
        "x": 0.03,
        "y": 0.45
      },
      "kind": "list",
      "text": "Cloudflare Application Services: Application Delivery Controllers, WAN, CDN, DDoS, Intrusion Detection & Prevention, Firewall",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "39e756ea-bbe0-430d-a2cb-aa84b3f774e3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.15,
        "x": 0.65,
        "y": 0.3
      },
      "kind": "list",
      "text": "Cloudflare Network Services: Carrier Services (MPLS & SD-WAN), Offices",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5ce49b83-e43c-45eb-9308-a47d6d28f0f2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.7,
        "x": 0.15,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "Note: Total Addressable Market figures are Cloudflare estimates based on IDC market forecasts. Figures reflect the markets addressed by our current product offerings.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4415d59f-2ba4-430b-8606-bccdf0bdde32",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.6,
        "x": 0.03,
        "y": 0.05
      },
      "kind": "title",
      "text": "Innovation Drives Massive TAM Expansion",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9350323a-f12c-4ee8-be1b-6921953f8efd",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}