{
  "docId": "019de512-ecb9-71dc-8615-e55b9cdb6a3a",
  "docSlug": "09f48120f19ccb72b0226b78113680d7",
  "documentTitle": "Airtel Africa | Results Presentation Deck | 44 slides",
  "authorId": "airtel-africa",
  "authorName": "Airtel Africa",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 21,
  "pageCount": 44,
  "prevPage": 20,
  "nextPage": 22,
  "slideType": "other",
  "function": "present_framework",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "The framework is a hub-and-spoke model with a central purpose and six surrounding strategic pillars.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de512-ecb9-71dc-8615-e55b9cdb6a3a/21",
  "deckHref": "/decks/019de512-ecb9-71dc-8615-e55b9cdb6a3a",
  "deckJsonHref": "/decks/019de512-ecb9-71dc-8615-e55b9cdb6a3a.json",
  "deckAnchorHref": "/decks/019de512-ecb9-71dc-8615-e55b9cdb6a3a#slide-21",
  "components": [
    {
      "bbox": {
        "h": 0.9,
        "w": 0.55,
        "x": 0.4,
        "y": 0.05
      },
      "kind": "framework",
      "text": "Hub-and-spoke growth strategy model",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3bcbc1d5-d650-427c-844d-940b3b3d229e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 1,
        "w": 0.3,
        "x": 0,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "21609165-615a-489e-9794-ed6f41beb89c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.2,
        "x": 0.07,
        "y": 0.73
      },
      "kind": "title",
      "text": "Our growth strategy",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "782e5cd6-efd4-4529-833f-9f5447bc26f0",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "hub-spoke",
      "slug": null,
      "matchId": "095243b2-6859-44b2-980c-e75c63066c5b",
      "evidence": "Circular diagram with central core and six surrounding strategic pillars.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 34,
      "from": 18,
      "beatId": "889f52de-34ea-40a5-b78c-04477719536f",
      "arcName": "AIDA",
      "arcSlug": "aida",
      "beatName": "Action",
      "beatSlug": "aida-action",
      "evidence": "The strategic and operational update, growth strategy, and sustainability ambitions sections encourage action.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 25,
      "from": 20,
      "name": "Voice Of Customer",
      "slug": "51-voice-of-customer",
      "bestFor": "Product strategy, customer experience, market research",
      "matchId": "2b7f7b52-b83a-4fc6-949f-bdb5840d728d",
      "evidence": "The deck incorporates customer-centric language and data to show understanding of customer needs.",
      "position": 2,
      "objective": "To understand customer needs",
      "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
      "confidence": 0.6,
      "description": "Let customer quotes and feedback drive the narrative and validate the insight"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}