{
  "docId": "019de512-a5c8-7091-a9e3-6237d2b58464",
  "docSlug": "badba57866673a47ea69fcef658d9d6b",
  "documentTitle": "Olaplex | Investor Presentation Deck | 24 slides",
  "authorId": "olaplex",
  "authorName": "Olaplex",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-03-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 19,
  "pageCount": 24,
  "prevPage": 18,
  "nextPage": 20,
  "slideType": "traction",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 12,
  "notes": "The slide uses bar charts paired with margin percentage bubbles to show financial growth and efficiency.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de512-a5c8-7091-a9e3-6237d2b58464/19",
  "deckHref": "/decks/019de512-a5c8-7091-a9e3-6237d2b58464",
  "deckJsonHref": "/decks/019de512-a5c8-7091-a9e3-6237d2b58464.json",
  "deckAnchorHref": "/decks/019de512-a5c8-7091-a9e3-6237d2b58464#slide-19",
  "components": [
    {
      "bbox": {
        "h": 0.28,
        "w": 0.4,
        "x": 0.185,
        "y": 0.17
      },
      "kind": "chart",
      "text": "Adj. Gross Profit ($MM)*",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "01356dfe-1d00-463e-a992-fa7e73852564",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.28,
        "w": 0.4,
        "x": 0.185,
        "y": 0.54
      },
      "kind": "chart",
      "text": "Adj. EBITDA ($MM)*",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3f9ec28b-197a-46c9-85fd-3139b84efdeb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.25,
        "x": 0.635,
        "y": 0.6
      },
      "kind": "list",
      "text": "Interconnected Product Portfolio with Community-Based Marketing; Focused organization with 'Future of Work' model",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "65ef9147-336d-4766-b700-58a9fef8aeb9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.25,
        "x": 0.635,
        "y": 0.285
      },
      "kind": "list",
      "text": "Science-Led Products supporting premium price; Focused Assortment Streamlines Supply Chain",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7bee09bc-81f9-493d-84a9-98fbeca3837d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.68,
        "x": 0.045,
        "y": 0.87
      },
      "kind": "source-note",
      "text": "Source: Olaplex 10 K as filed on March 8, 2022 for 2021 comparison, S-1 for FY 2019 and FY 2020. * For a reconciliation of Adjusted Gross Profit, Adjusted Gross Profit Margin, Adjusted EBITDA and Adjusted EBITDA Margin, please refer to the appendix of this presentation.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3e86454f-8dc0-4a91-b50b-617af8bdfd79",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.436,
        "x": 0.045,
        "y": 0.085
      },
      "kind": "title",
      "text": "HISTORICAL FINANCIAL PERFORMANCE",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "75c5e0b1-dfa8-4cfd-9da3-722ae3f4149f",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 15,
      "beatId": "442dedd7-0cd5-44dd-8aaf-bcce2c3c4eba",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "Financial performance and competitive advantages (p15-p20)",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 20,
      "from": 3,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "456428c8-ee84-43df-bc6a-b84e34a5d597",
      "evidence": "The deck repeatedly emphasizes Olaplex's unique technology and its impact on growth and margins.",
      "position": 0,
      "objective": "To demonstrate how Olaplex's technology and competitive advantages drive growth and sustain margins.",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}