{
  "docId": "019de512-7b0c-7189-b4a1-87bbef82e81b",
  "docSlug": "1d83d5140442d83a07f17a9d1db7e6cb",
  "documentTitle": "AvidXchange | Investor Presentation Deck | 29 slides",
  "authorId": "avidxchange",
  "authorName": "AvidXchange",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-03-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 9,
  "pageCount": 29,
  "prevPage": 8,
  "nextPage": 10,
  "slideType": "segmentation",
  "function": "decompose_segments",
  "density": "balanced",
  "nDataPoints": 18,
  "notes": "The slide uses a visual highlight (dashed box) to emphasize the Middle Market segment.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de512-7b0c-7189-b4a1-87bbef82e81b/9",
  "deckHref": "/decks/019de512-7b0c-7189-b4a1-87bbef82e81b",
  "deckJsonHref": "/decks/019de512-7b0c-7189-b4a1-87bbef82e81b.json",
  "deckAnchorHref": "/decks/019de512-7b0c-7189-b4a1-87bbef82e81b#slide-9",
  "components": [
    {
      "bbox": {
        "h": 0.15,
        "w": 0.7,
        "x": 0.25,
        "y": 0.75
      },
      "kind": "image",
      "text": "Logos for Xero, Quickbooks, Sage Intacct, NetSuite, SAP Concur, SAP Business One, Oracle, Workday, Bill.com, AvidXchange, Coupa.",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5ed177a5-6fd9-4194-9f44-9cb0375c3c82",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.92,
        "x": 0.04,
        "y": 0.2
      },
      "kind": "table",
      "text": "Comparison table showing Annual Revenue, Employee Size, Market Count, Automation Adoption, Complexity, and illustrative software systems across three segments.",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0e3ea80d-2dd1-4c95-b328-d6a7d5c42abe",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.8,
        "x": 0.04,
        "y": 0.04
      },
      "kind": "title",
      "text": "WE BELIEVE MIDDLE MARKET CUSTOMERS HAVE UNIQUE NEEDS",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "97c90650-7498-4408-bb86-52ed59c34960",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Table data",
      "slug": "table-data",
      "agent": null,
      "layer": "slide",
      "matchId": "9039ce4e-af3e-4964-8706-ed77a921d103",
      "evidence": "table/data: Comparison table",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "market-segmentation-pyramid",
      "slug": null,
      "matchId": "3eb72b78-6d22-4ae0-94ae-9f12ebfce526",
      "evidence": "Segments market into SMB, Middle Market, and Enterprise based on revenue and employee size.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 9,
      "from": 6,
      "beatId": "8c3c4af6-57a7-4c5e-bfc4-84493d509093",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "Slides 6-9 discuss AvidXchange's solution, including its growth, secret sauce, and key messages.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 9,
      "name": "Voice Of Customer",
      "slug": "51-voice-of-customer",
      "bestFor": "Product strategy, customer experience, market research",
      "matchId": "14ebfd3b-562f-4183-9ed7-af8384521743",
      "evidence": "Slide 9 discusses the unique needs of middle market customers.",
      "position": 3,
      "objective": "What are the needs of middle market customers?",
      "structure": "What Customers Say (Verbatim) -> The Pattern Across Voices -> The Insight -> The Response",
      "confidence": 0.5,
      "description": "Let customer quotes and feedback drive the narrative and validate the insight"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}