{
  "docId": "019de512-4e11-71a9-aa46-cdedf200ebb2",
  "docSlug": "0ddc2e59cc5e83907d5984bcefdad66f",
  "documentTitle": "Dynatrace | Investor Presentation Deck | 20 slides",
  "authorId": "dynatrace",
  "authorName": "Dynatrace",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 5,
  "pageCount": 20,
  "prevPage": 4,
  "nextPage": 6,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "balanced",
  "nDataPoints": 2,
  "notes": "The slide uses a stacked block diagram to represent different segments of the market.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de512-4e11-71a9-aa46-cdedf200ebb2/5",
  "deckHref": "/decks/019de512-4e11-71a9-aa46-cdedf200ebb2",
  "deckJsonHref": "/decks/019de512-4e11-71a9-aa46-cdedf200ebb2.json",
  "deckAnchorHref": "/decks/019de512-4e11-71a9-aa46-cdedf200ebb2#slide-5",
  "components": [
    {
      "bbox": {
        "h": 0.73,
        "w": 0.46,
        "x": 0.075,
        "y": 0.21
      },
      "kind": "diagram",
      "text": "Market segments: Application Performance, Cloud Application Security, User Experience, Digital Business Analytics, AIOps & Cloud Automation, Infrastructure & Log, Networks",
      "attrs": null,
      "subkind": "other",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ce39754f-e218-4b5a-b096-0ad0c5d7c246",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.75,
        "x": 0.02,
        "y": 0.93
      },
      "kind": "disclaimer",
      "text": "*$50B TAM comprised of $18B Gartner – Forecast Analysis: Information Security and Risk Management, Worldwide, July 9, 2020 plus $32B+ bottom-up TAM based on the total number of global enterprises...",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7b464407-90bf-4deb-91a1-0a6e5bdef443",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.29,
        "x": 0.605,
        "y": 0.525
      },
      "kind": "metric",
      "text": "$50B+ TAM*",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f52cc10e-afb2-4263-bd5a-937d9be6a3f0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.45,
        "x": 0.075,
        "y": 0.105
      },
      "kind": "title",
      "text": "A Large, Rapidly Growing Available Market",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e1e4d8e5-2cc3-45b8-8ee5-02b4eab770df",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 5,
      "from": 4,
      "beatId": "998c4b98-337c-4a63-a2a6-3b9cbdb80382",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "Slides 4-5 discuss macro trends and market sizing.",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    },
    {
      "to": 10,
      "from": 3,
      "beatId": "9a7162e3-a52c-40f1-8036-483675072db5",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "Slides 3-10 describe Dynatrace's software intelligence platform and its capabilities.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    },
    {
      "to": 5,
      "from": 5,
      "beatId": "6dd006ad-add8-4eab-883d-83b8d2d78dc3",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Market Size",
      "beatSlug": "sequoia-pitch-market-size",
      "evidence": "Slide 5 discusses market sizing.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 10,
      "from": 3,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "7ae21f76-2f7d-45b0-b578-8c4dcc9e0874",
      "evidence": "Slides 3-10 describe Dynatrace's solution and its capabilities, which aligns with the Golden Circle loop.",
      "position": 0,
      "objective": "Explain how Dynatrace's solution works and its benefits.",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}