{
  "docId": "019de512-2aa5-714d-8237-b0236cecd667",
  "docSlug": "77480411c42de8b03b16ae54e397582d",
  "documentTitle": "MoneyLion | Investor Conference Presentation Deck | 37 slides",
  "authorId": "moneylion",
  "authorName": "MoneyLion",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-01-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 28,
  "pageCount": 37,
  "prevPage": 27,
  "nextPage": 29,
  "slideType": "revenue_buildup",
  "function": "quantify_opportunity",
  "density": "balanced",
  "nDataPoints": 5,
  "notes": "The chart uses a bridge-like structure to show incremental ARPU gains.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de512-2aa5-714d-8237-b0236cecd667/28",
  "deckHref": "/decks/019de512-2aa5-714d-8237-b0236cecd667",
  "deckJsonHref": "/decks/019de512-2aa5-714d-8237-b0236cecd667.json",
  "deckAnchorHref": "/decks/019de512-2aa5-714d-8237-b0236cecd667#slide-28",
  "components": [
    {
      "bbox": {
        "h": 0.295,
        "w": 0.794,
        "x": 0.103,
        "y": 0.435
      },
      "kind": "chart",
      "text": "ARPU bridge showing $55 base, +$100 for 1+ product, and +$80 for 2+ products",
      "attrs": null,
      "subkind": "waterfall-bridge",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d1b32d27-3cb8-47c4-b1e3-02736cddd312",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.042,
        "w": 0.93,
        "x": 0.035,
        "y": 0.888
      },
      "kind": "disclaimer",
      "text": "Note: 2021 YTD as of September 30, 2021. Total Customers ARPU is based on total customers as of September 2021 and annualized 2021 YTD revenue. ARPU for 1+ and 2+ products relates to LTM median cohort performance as of September 2021.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cbdd5862-9b38-4f37-acb2-ae59118e0440",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.036,
        "w": 0.571,
        "x": 0.038,
        "y": 0.118
      },
      "kind": "title",
      "text": "$55 ARPU with upside to +$155 for mature cohorts",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ef3acc6e-e92d-487f-8ee6-c8c0ec5e031c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.044,
        "w": 0.255,
        "x": 0.038,
        "y": 0.058
      },
      "kind": "title",
      "text": "ARPU Summary",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ee7316f0-f856-4c8c-8015-26940f57aa84",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Waterfall / value bridge",
      "slug": "waterfall-bridge",
      "agent": null,
      "layer": "slide",
      "matchId": "489e40a3-4045-4ace-80bf-4d2c72499bce",
      "evidence": "chart/waterfall-bridge: ARPU bridge showing $55 base, +$100 for 1+ product, and +$80 for 2+ products",
      "confidence": 0.9
    }
  ],
  "frameworks": [
    {
      "name": "waterfall-bridge",
      "slug": null,
      "matchId": "68bf2158-0663-4925-8ee0-3b6836df16ee",
      "evidence": "The chart visualizes the incremental growth of ARPU across product tiers.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}