{
  "docId": "019de512-0cac-70c8-9ff9-1c3eecd355ba",
  "docSlug": "fa9f98421a569707c62b5e3c7c21f695",
  "documentTitle": "Harley Davidson | SPAC Presentation Deck | 59 slides",
  "authorId": "harley-davidson",
  "authorName": "LiveWire",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2021-12-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 22,
  "pageCount": 59,
  "prevPage": 21,
  "nextPage": 23,
  "slideType": "go_to_market",
  "function": "plan_implementation",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "The slide uses a split-screen layout with text on the left and a brand image on the right.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de512-0cac-70c8-9ff9-1c3eecd355ba/22",
  "deckHref": "/decks/019de512-0cac-70c8-9ff9-1c3eecd355ba",
  "deckJsonHref": "/decks/019de512-0cac-70c8-9ff9-1c3eecd355ba.json",
  "deckAnchorHref": "/decks/019de512-0cac-70c8-9ff9-1c3eecd355ba#slide-22",
  "components": [
    {
      "bbox": {
        "h": 1,
        "w": 0.5,
        "x": 0.5,
        "y": 0
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "55ae2d56-3a3b-475c-9a5d-a2c56c0364f1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.4,
        "x": 0.05,
        "y": 0.35
      },
      "kind": "list",
      "text": "Store-in-Store: LiveWire concepts built into EV-ready retail partner locations\nGallery: Concept spaces for complete immersion into the brand and lifestyle of LiveWire\nPop-Up Retail: Short-term presence in key markets to build brand identity and support local retail partners\nLiveWire on the Road: Bring LiveWire to the rider, using test rides to introduce the brand and experience",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1115701c-e746-4324-adc8-d798c4e096c7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.35,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "paragraph",
      "text": "THE HYBRID MODEL BLENDS DIGITAL WITH FOUR STRATEGIC RETAIL FORMATS",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8186460d-e9a4-47c9-8f10-cb7058e59d9c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "4: TRANSFORMATIVE GO-TO-MARKET MODEL",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b81e9d66-d06a-489c-bea9-3ed84239d941",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.4,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "Combining the Best of Digital and Physical",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c9a5bbd7-8d46-4171-8e17-9258dd0f3ebd",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Before-After-Bridge",
      "slug": "before-after-bridge",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "edef6a5c-593c-4410-ad72-8cc6cbfc2b97",
      "evidence": "The slide presents a hybrid model blending digital with retail formats, showing a transition from one state to another.",
      "confidence": 0.6
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}