{
  "docId": "019de511-f139-703d-bc99-5cc9a52d1819",
  "docSlug": "658b35e0f82410a84d3d058a4a03fd97",
  "documentTitle": "Rocket Companies | Investor Presentation Deck | 45 slides",
  "authorId": "rocket-companies",
  "authorName": "Rocket Companies",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 35,
  "pageCount": 45,
  "prevPage": 34,
  "nextPage": 36,
  "slideType": "key_messages",
  "function": "other",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a circular visual motif to connect the concept of 'ISMs' to specific cultural tenets.",
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de511-f139-703d-bc99-5cc9a52d1819/35",
  "deckHref": "/decks/019de511-f139-703d-bc99-5cc9a52d1819",
  "deckJsonHref": "/decks/019de511-f139-703d-bc99-5cc9a52d1819.json",
  "deckAnchorHref": "/decks/019de511-f139-703d-bc99-5cc9a52d1819#slide-35",
  "components": [
    {
      "bbox": {
        "h": 0.2,
        "w": 0.15,
        "x": 0.55,
        "y": 0.14
      },
      "kind": "callout",
      "text": "ISMS IN ACTION",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "400f4f28-afb2-4e19-a30f-7e9c1b93be01",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.6,
        "x": 0.13,
        "y": 0.45
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9cc9c461-5bfc-42db-a5ac-c2466cccf4ee",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.25,
        "x": 0.73,
        "y": 0.35
      },
      "kind": "list",
      "text": "Innovation is rewarded. Execution is worshipped.\nObsessed with finding a better way.\nSimplicity is genius.\nEvery client. Every time. No exceptions. No excuses.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b243394f-4c1a-460c-84e6-1137499151f2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.25,
        "x": 0.05,
        "y": 0.18
      },
      "kind": "paragraph",
      "text": "Dan Gilbert, our founder and Chairman, purposefully created a strong cultural foundation of core principles, or \"ISMs\", as a cultural operating system to guide decision-making by all our team members.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bfc60409-1145-4cf5-baa7-e853e197c2e9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "Culture is Our Foundation",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "314e5285-d293-4524-bc0b-7a354b97e2cf",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Story Moments",
      "slug": "story-moments",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "aad304bd-6d1f-4b9d-a00f-b253affe2987",
      "evidence": "Every client. Every time. No exceptions. No excuses.",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 45,
      "from": 31,
      "beatId": "f28a83f6-49cc-4e42-b283-e8fdd7c25a33",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Call to Action",
      "beatSlug": "aida-action",
      "evidence": "The deck concludes with a call to action, presenting investment highlights and financial information.",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}