{
  "docId": "019de511-bcbe-712d-ab50-96928dccadbe",
  "docSlug": "111c0f3e2885821103360a729fccc61b",
  "documentTitle": "Ulta Beauty | Investor Day Presentation Deck | 214 slides",
  "authorId": "ulta-beauty",
  "authorName": "Ulta Beauty",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-10-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 70,
  "pageCount": 120,
  "prevPage": 69,
  "nextPage": 71,
  "slideType": "kpi_overview",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 2,
  "notes": "The slide highlights a +2.7 point market share gain for Ulta.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de511-bcbe-712d-ab50-96928dccadbe/70",
  "deckHref": "/decks/019de511-bcbe-712d-ab50-96928dccadbe",
  "deckJsonHref": "/decks/019de511-bcbe-712d-ab50-96928dccadbe.json",
  "deckAnchorHref": "/decks/019de511-bcbe-712d-ab50-96928dccadbe#slide-70",
  "components": [
    {
      "bbox": {
        "h": 0.5,
        "w": 0.2,
        "x": 0.4,
        "y": 0.2
      },
      "kind": "chart",
      "text": "Ulta Beauty growth chart",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "801e1a92-c603-4168-a9e1-8a520e910e4e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.5,
        "w": 0.2,
        "x": 0.7,
        "y": 0.2
      },
      "kind": "chart",
      "text": "Remaining market NPD growth chart",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "99f76cf1-21b7-4b85-9b55-f0b9ba014712",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.25,
        "x": 0.04,
        "y": 0.45
      },
      "kind": "metric",
      "text": "+2.7 points of market share gain",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "21225342-e42c-4a5b-9431-27d3b9346feb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.7,
        "x": 0.01,
        "y": 0.88
      },
      "kind": "source-note",
      "text": "Source – The NPD Group / US Prestige Beauty Total Measured Market / Includes products with purchase / Based on dollar sales / 52 weeks ending July 31, 2021 vs. same weeks in 2019 & 2020 (Ulta Fiscal Q2)",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0d60a515-00ed-4e56-aad0-7c14514ff793",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.25,
        "x": 0.04,
        "y": 0.1
      },
      "kind": "title",
      "text": "driving growth for the prestige beauty market",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5a4aeee0-6dd2-4e2a-a9e2-f200a06bc46e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.45,
        "y": 0.08
      },
      "kind": "title",
      "text": "NPD Prestige Beauty Industry Growth",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ae99cfc0-498e-4186-9d23-7b3cd34ac131",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 80,
      "from": 20,
      "beatId": "fa2a9346-d0d2-47af-a7fb-793b57422dc9",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "The presentation deck showcases Ulta Beauty's strong growth prospects and commitment to sustainability and social responsibility.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}