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  "documentTitle": "Almanac | Start Up Pitch Deck | 22 slides",
  "authorId": "almanac",
  "authorName": "Almanac",
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  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-10-01 00:00:00",
  "orientation": "landscape",
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  "pageNumber": 7,
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  "density": "balanced",
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  "notes": "Uses an analogy to establish immediate understanding of the product's utility.",
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  "slideHref": "/slides/019de511-9eda-76c8-8d9d-562c5c935212/7",
  "deckHref": "/decks/019de511-9eda-76c8-8d9d-562c5c935212",
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  "deckAnchorHref": "/decks/019de511-9eda-76c8-8d9d-562c5c935212#slide-7",
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      "kind": "list",
      "text": "1. Searchable knowledge that answers common questions fast. 2. Branching that allows for customization without cold starts. 3. Structured collaboration that prevents knowledge spaghetti.",
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      "kind": "paragraph",
      "text": "We build bottoms-up technology to make digital business knowledge accessible to all so that professionals can be their best selves at work.",
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      "kind": "title",
      "text": "Almanac is GitHub for knowledge professionals.",
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      "evidence": "Uses 'GitHub for knowledge professionals' to explain the product.",
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      "arcName": "The Sequoia Pitch",
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      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
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      "evidence": "The solution is presented on slides 7-12, with a clear explanation of the product and its features",
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      "objective": "How does Almanac solve this problem?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
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      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
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